Customer-Led | Podcast on Podbay

Customer-Led

Catayst Software

Binge a career’s worth of learnings in less time than a QBR, as Catalyst co-founder Kevin Chiu uncovers new customer-led growth strategies in each bite-sized episode. You’ll hear success stories, unique approaches, and different perspectives from REAL operators from companies like Miro, Drata, and Higher Logic, who are in the trenches growing revenue. Each episode will give you the resources, ideas, and templates you need to get ahead of churn and increase customer revenue. Customer-Led is a video podcast, so you're missing out if you're just listening to the audio. Stream Season 1 for free at catalyst.io/podcast.

The New Blueprint for Digital CS

Many CS leaders think of Digital CS as a segment strategy - it’s only for their SMB customers. These leaders think differently. They’ve been Digital CS into the fabric of their teams. For them, it’s a business strategy. Guests: Sangeeta Chakraborty (CRO, Miro) and Jay Nathan (CCO, Higher Logic).Watch this episode for free at catalyst.io/podcast.

Sep 26, 2023

8 min

Bye-bye CSM. Hello CSM 2.0

The CSM role is critical for driving customer value. These leaders make the case that our old job description of the CSM no longer works. They outline a new version for the CSM role. Guests: Jay Nathan (CCO. Higher Logic), Ella Dillon (CCO, Conversica), and Sasha Anderson (Sr Dir CS, Procore).Watch this episode for free at catalyst.io/podcast.

Sep 26, 2023

10 min

The Science of Renewal Forecasting

For successful Customer Success leaders, calling the renewal forecast must be more science than art. Learn from Procore’s Sr Dir of CS as she outlines her precise methodology for getting the customer growth forecast as accurate as operationally possible. Guest: Sasha Anderson (Sr Dir CS, Procore).Watch this episode for free at catalyst.io/podcast.

Sep 26, 2023

11 min

Build a CS Team That Drives More Revenue Than Sales

The competitive landscape is overwhelming, sales teams are missing quota, and retention rates are at an all-time low. The movement to build revenue-oriented CS teams is now. Leaders discuss the disciplines needed to enable CS to deliver recurring value to customers and drive revenue growth. Guests: Conor Nolen (CCO, Drata), Ella Dillon (CCO, Conversica), Rosie Roca (Former CRO, Hopin). Watch this episode for free at catalyst.io/podcast.

Sep 26, 2023

14 min

How To Speak Revenue

Now, more than ever, Customer Success needs to attribute their value to revenue. In this podcast episode, we talk with two world-leading CS experts on how CS can speak the language of revenue and how to get board-level budgets for success programs. Guests: Ella Dillon (CCO, Conversica) and Conor Nolen (CCO, Drata).

Sep 26, 2023

12 min

How to Go From CCO to CRO

The new CRO 2.0 is customer-led. Conversations with Sangeeta and Rosie, both former CS leaders now leading the whole revenue organization as CRO. Guests: Sangeeta Chakraborty (CRO, Miro), Rosie Roca (Former CRO, Hopin).Watch this episode for free at catalyst.io/podcast.

Sep 26, 2023

14 min

Should You Stop Doing QBRs?

Post-sales teams spend hours preparing for a single QBR. Often the executive buyer doesn’t show. The meeting is one-way. And everyone moves on. These leaders share their direct thoughts on QBRs and their alternatives. Guests: Jay Nathan (CCO, Higher Logic), Ella Dillon (CCO, Conversica), and Sangeeta Chakraborty (CRO, Miro). Watch this episode for free at catalyst.io/podcast.

Sep 26, 2023

11 min

The Health Score Myth: Can One Metric Really Work?

Health Scores are standard in Customer Success. But, how many leaders trust a single metric often built on flimsy inputs? We talked with leaders who are rebuilding their approach to health scores to discover what actually works. Guests: Ella Dillon (CCO, Conversica), Conor Nolen (CCO, Drata), and Sasha Bolivar (Sr Dir CS, Procore).Watch this episode for free at catalyst.io/podcast.

Sep 26, 2023

9 min