North Report
North Report
Quantum Mob
North Report focusses on all avenues of running a technology business in Toronto and beyond. We love to hear from experienced thought leaders and entrepreneurs to provide a unique perspective based on their experiences. We aim to keep it casual but informative.
Subscribing to Loyalty and Retention - Zen Habito
Zen Habito is the Senior Director of Loyalty, Retention & Customer Care at the Globe and Mail. In this episode, we investigate how the Globe and Mail successfully transformed itself from a paper-first organization to a digital-first news media outlet.
Jan 29, 2020
45 min
Digital Transformation for Gen Z - Adeel Syed
Adeel Syed is the Chief Operating Officer at Student Price Card (SPC). We examine digital transformation in loyalty programs, and the technical tools that create a seamless user journey, personalization, and convenience of use.
Jan 22, 2020
20 min
Rethinking the Customer Experience - Micah Solomon
Micah Solomon is a consultant, thought leader, keynote speaker, and best selling author. He spoke with us about all things customer-related; from delivering the best consumer experience to using that same experience as your newest marketing tool.
Jan 15, 2020
31 min
Discussions in Cannabis Law - Chris Sanz
DISCLAIMER: The view's expressed in this episode are solely that of Chris Sanz. Nothing stated in this episode as intended as legal advice and is for informative purposes ONLY. Nothing in/from this podcast creates a lawyer-client relationship; otherwise stated, do not take legal advice from a podcast.
Jan 8, 2020
29 min
Adversity in Tech Recruitment - Matt McKinney
Matt McKinney is the Executive Director of Workbridge Associates; a staffing solutions in the technology and IT industry. McKinney discusses how the international recruiting firm helps tech professionals find jobs in innovative companies. Find out how to staff for culture, learn about the equity play, and where the potential lies in the recruiting industry.
Dec 18, 2019
41 min
Socially Conscious Cannabis - Trang Trinh
This week, we speak with Trang Trinh who is the CEO and Co-Founder of TREC Brands; a conscious cannabis company that believes in driving a company forward with values rather than profit. The founding director of TREC (which stands for Trust, Respect, Equality & Compassion) spoke with us about various successes and challenges in building a brand and setting themselves apart through doing community good. Out Wednesday!
Dec 11, 2019
29 min
Understanding Back End Loyalty - Patrick Sojka
This week, Patrick Sojka; the Founder and CEO of Frequent Flyer Bonuses Group/RewardsCanada phoned into our studio. He has greatly contributed to the online market in helping consumers find travel reward program bonuses. The resource platform is worldwide, and we spoke with him about all things modern loyalty.
Dec 4, 2019
26 min
Customer Retention Marketing - Stacey Cummings
Our fourth episode of North Report speaks with Stacey Cummings; the Head of Customer Solutions Marketing at Canada's leading courier, Purolator. She speaks to us about integrating sales and marketing teams, incorporating technology for customer loyalty, and the key factors in B2B marketing.
Nov 27, 2019
38 min
Smart Agricultural Cannabis - Andrew Wilson
Andrew Wilson is the COO at GrowerIQ; a cannabis seed-to-sale software platform that helps Canadian Licenced Producers lower operating costs, while improving quality and consistency. He speaks with North Report and discusses the everchanging climate of cannabis in Canada and using technology to support growers across the country.
Nov 20, 2019
34 min
Improving Loyalty Through Consumer Psychology - Philip Shelper
This week North Report comes to you from the land down under! Our team was in Sydney Australia when we spoke with Philip Shelper about building the most competitive loyalty and rewards programs. He is the CEO at Loyalty & Reward Co and Author of 'Blockchain Loyalty'.
Nov 13, 2019
24 min
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