Incentives can improve motivation. But what actually happens when the incentive is removed? An influential body of research previously suggested that extrinsic rewards have a negative impact on intrinsic motivation. However, more recent studies show this not to be the case over the long term. Our guest, Dr Indranil Goswami PhD, talks us through the longer term effects of temporary incentives and the implications for motivating behavior change.

Why can’t you find a New York cab on a rainy day? Well, Kurt and Tim explore that question by taking a deep dive into one of the classic studies in behavioral science in this fun Groove Track!

Love connects us to things in a deep way. But when we say we love our car, or we love our favorite beach, or we love our children, the love we express for each of those things is very different. So can we really love things as much as we love people?

Disembarking people from a plane, row by row during the height of COVID, but then cramming all the passengers into a bus to the terminal…where is the common sense in that? Best selling author Martin Lindstrom laments that we are drowning in bureaucracy and that technology is contributing to the death of common sense in society.

A deep dive into the 2011 paper “Mind Over Milkshakes: Mindsets, Not Just Nutrients, Determine Ghrelin Response.” This quick, fun, deep-dive will provide you with a greater understanding of this psychological phenomenon and highlight what it means for how we think about marketing, leadership, and our experience with products.

When making big decisions, people often go with what feels right - who we marry, where we live, what career we pursue. We base these decisions on our gut instinct. But what if our gut is biased, misinformed or quite simply wrong?

Over the last 50 years, little has changed for the pharmaceutical management of mental illness. This is troublesome, but not unsolvable, according to The New York Times writer and author, Daniel Bergner. We talked with him about his most recent book, The Mind and the Moon: My Brother’s Story, the Science of Our Brains, and the Search for Our Psyches.

Customer feedback lacks two fundamental pieces of information: context and behavior. Traditional methods of insight, like the Net Promoter Score (NPS) and customer feedback surveys have their limitations. Andrea Belk Olson, our guest on this episode, challenges organizations to adopt a different approach to customer behavior by delving into the WHY and the WHAT, then coming up with a WOW hypothesis - a 3 step process called the 3W Ideation.

Utilizing the power of identity by proudly declaring yourself as indistractable can be a persuasive step in becoming the kind of person we want to be. By changing the language we use to describe ourselves, we can actually influence our own behavior.

Politicians often remark that by working we provide society with value and are rewarded with a sense of dignity. But what if we considered that each of us had dignity that wasn’t engulfed in our work identity? Would we be less susceptible to burnout if we accepted ourselves as enough as we are, regardless of our job status? Learn about what leads to burnout and solutions to avoid it with Jonathan Malesic, author of The End of Burnout.