Two Marketing Moms
Two Marketing Moms
Kelly Callahan-Poe & Julia McDowell
Join in the conversation of two women, with 50+ years of marketing experience between them, talk about the struggles, the fails, and the wins while balancing being a boss, homelife, and being a mom. Tips, tricks, and advice for up-and-coming marketing and advertising professionals (with nonprofit expertise). With hosts Kelly Callahan-Poe and Julia McDowell.
How to Slay Your Dragon, with Katherine Wintsch of The Mom Complex
In this episode, we interview our very first guest, a powerhouse woman and new author, Katherine Wintsch. She is the founder and CEO of the Mom Complex, an agency that helps companies develop better products, services, and experiences for mothers. Her book Slay Like A Mother helps you identify your dragon of self-doubt and slay it so you can conquer motherhood and all the other facets of your life.
Apr 21, 2021
34 min
Managing Up
In this episode we provide tips to help you Manage Up. From adopting the preferred communication style of your boss, to understanding their priorities and making their job easier, managing up means building trust over time through a record of consistent performance.
Apr 7, 2021
32 min
Failure
We all make mistakes, but few talk about it. In our 12th episode titled “Failure”, we cover our biggest failures at work. From people and politics to decision-making abilities and misaligned expectations, we share the difficult lessons we learned and the stories that strengthened us.
Mar 16, 2021
45 min
The Worst Business Advice We've Ever Received
As you build your career, getting advice seems like the best way to borrow "experience." And often the advice is exactly what you're looking for! But as we look back, we realize we've received a lot of bad business advice and, worse, sometimes didn't even know it. In this episode, we call out the worst business advice we've ever received and discuss how we turned them into learnings and growth.
Mar 2, 2021
33 min
Futureproofing your Advertising & Marketing Career
In this episode about futureproofing your career, we dive into how you can become indispensable. Knowing change is always on the horizon, ensure that you will be marketable now and in the future. It starts with being introspective, and we [Kelly and Julia] are no stranger to business personality testing and how you can use the results to create value and longevity! We also drop some hot tips on how to become the top candidate for a job, a promotion, and how to translate that to a new hustle. 
Feb 16, 2021
38 min
Career Advice for Young Marketing and Advertising Professionals
In this episode, we answer career advice questions from young marketing and advertising professionals. From how to ask for a promotion, to how long you should stay in a job, to the most important non-marketing skills we look for when hiring, to the advice we would give to our younger selves. This episode features 10 gems to guide young professionals.
Feb 2, 2021
32 min
How Being a Mom Makes You Better in Business
In this episode, we talk about how being a mom has made us better in business. By providing perspective, flexibility, and adaptability, being a mom has increased our confidence, made us more empathetic, and helped us define balance in a whole new way as we prioritize what is really important.
Jan 21, 2021
27 min
Advancing Your Knowledge in Advertising
In this episode, we advise you on how to advance your marketing knowledge while juggling kids, a family, your team, and your job. From having a regular practice of reading, attending webinars, events, getting involved in local and national groups with like-minded professionals and/or Mom’s groups, there are so many ways you can continue to learn innovative ideas on-the-job to keep you sharp. 
Oct 23, 2020
36 min
How to Stand Out in New Business
In this episode, we reveal some of our secrets and insights into winning new business. From reading the room, to preparing a script, focusing 75% on solving their problem, to the importance of theatre and a gotcha insight, this episode has dozens of new business best practices and ideas. Our personal pitching stories of wins and losses and key takeaways including why we study comedians will inspire you for your next pitch. 
Oct 23, 2020
49 min
Mistakes We Made in Advertising and How You Can Learn From Them
In this episode, we reveal our top 10 mistakes in advertising and how to prevent them. From the easiest mistake of typos and not proofing to always have a plan B for technology hiccups, to listening and taking notes, to NEVER pitching unsolicited creative and avoiding office politics, you can learn from your mistakes before making your own! 
Oct 23, 2020
37 min
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