The Profit Scale
The Profit Scale
Ruth-Joy Connell
How To Position Your Business For B2B Success in 2023 - Ep. #33
20 minutes Posted Dec 27, 2022 at 8:00 am.
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Show notes

🎯 Top Takeaway from Today's Episode

  • Believe that you belong in the room, there is space for you.

📌 Key Points from the Episode

Characteristics of a Corporate Client

  1. There's usually more than one person involved in the decision making process. 
  2. The contract length tends to be longer — on average, about three months.
  3. B2B organizations usually have a pre-established budget to hire an expert. 

The 3 Tips to Position Yourself for B2B Success

  1. Believe that you belong.
  2. Practice your ABPs (Always Be Prospecting).
  3. Become fluent in the language of ROI.

📊 Statistics You Need to Know

  • The global consulting market is a $250 billion industry, with North America being the most mature market globally (Source: Consulting.ca)

💡 Take Action

  • Identify 5 industry events that you can attend next year to help build your pipeline of prospects.

🔗 Links

✍🏾 Sign up for the Corporate Coins Training: How to Attract, Sell and Serve Corporate Clients training

🎧 Listen to Episode 31: How to Tap into the Mind of Corporate Decision Makers

💌 Be a part of our growing email list: Co(i)nversations and Community

👋🏽 Connect with me on LinkedIn or Instagram!

🌟 Leave us a review and a 5-star rating: The Profit Scale Podcast