Show notes
🎯 Top Takeaway from Today's Episode
Sales can be based in integrity, characterized by conversations, steeped in mutual value and welcomed and appreciated by your prospects.
📌 Key Points from the Episode
Corporate Buyer’s Ecosystem
Redefining your relationship with sales will require you to be proactive, intentional and willing to lead the process.
The 3 New Approaches to Sales
- Outbound Sales: An approach to sales where you are the one reaching out to and initiating contact with potential clients.
- Permission-Based Sales: An approach to sales that focuses on engaging with prospects who have made it clear that they want to hear from you.
- Relational Sales: An approach to sales in which you take the time to build trust with your prospect, and understand their needs before offering them a solution.
📊 Statistics You Need to Know
- 75% of surveyed executives are willing to make an appointment or attend an event based on a cold call or email alone. (Source: Spotio)
- 84% of corporate buyers are more likely to buy from a sales rep that understands their goals. (Source: Salesforce)
💡 Take Action
Reach out to 3 prospects this week.
🔗 Links
✍🏾 Sign up for the Corporate Coins Training: How to Attract, Sell and Serve Corporate Clients training
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👋🏽 Connect with me on LinkedIn or Instagram!
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