It’s not really a buyer’s funnel anymore. It’s a buyer’s circle — with 9+ on a buying committee at any given time. Which makes things seem pretty impossible to personalize.   On this episode, I interview <a href="https://www.linkedin.com/in/meredythjensen/">Meredyth Jensen</a>, Senior Vice President of Marketing and Brand Communications at <a href="https://rgp.com/">RGP</a>:   What we talked about: <ul> <li>How taking a wandering career path can be highly advantageous</li> <li>Communicating with buyers using the methodology they prefer</li> <li>You can’t be fully present for your team if you’re burned out</li> </ul> Check out this and other episodes of The Marketer’s Journey at <a href="https://podcasts.apple.com/us/podcast/the-marketers-journey/id958284714"> Apple Podcasts</a>, <a href="https://open.spotify.com/show/1vkYBcTyIunmx3UGDG4lHg?si=gpZNJmLyRdeje-pH31tuRQ"> Spotify</a>, or our <a href="https://hub.uberflip.com/podcasts">website</a>.

Marketer's Journey: Is Your Sales to Marketing Ratio 7:1? w/ Dailius Wilson

The Marketer's Journey is a podcast dedicated to learning from senior marketing executives including the career journey they've taken and the buyer journey they set their customers on. Each week we speak to a senior marketer and learn whether it was luck, hustle or a combo of the two that propelled them to their latest post. We then discover how they engage their current and future customers on a path that is similarly planned but adaptive. The Marketer's Journey features amazing conversations with marketing leaders who share how to attract and convert leads with personalization for the entire buyer journey.

Each episode will cover topics like digital marketing, demand generation, account-based marketing, sales enablement, content marketing, inbound marketing, martech, leveraging technology, and content experience.