Spamming Zero
Spamming Zero
Flip
Episode 53: Update Your Email & SMS Playbook With Sendlane’s Jimmy Kim
42 minutes Posted Jun 12, 2023 at 10:00 am.
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Show notes

You pride yourself on keeping up to date with the latest and greatest, so riddle me this: Why are you still using the playbook for Email & SMS from 10-20 years ago? 

It’s a question Sendlane’s CEO & Founder Jimmy Kim is pretty passionate about. And he offers some great advice on how you can implement the best of today’s strategies - this week, on Flip CX’s Spamming Zero Podcast. 

What’s Covered? 

  • Jimmy’s primary source of inspiration 
  • Innovative strategies from some of Sendlane’s customers 
  • Some of the issues with the current approach to Email & SMS 
  • What’s killing your marketing efforts & how you can fix that
  • The evolution of email + how to avoid spam traps and blacklists 
  • Getting rid of the tech stack
  • One of Jimmy’s most memorable brand experiences 
  • And more 


Ready for more fantastic Spamming Zero conversations ahead? Listen, rate, and subscribe on YouTube,  Casted, Apple Podcast, or Google podcasts.