Show notes available at https://www.gloriachoupr.com/37

If you’re a business owner or entrepreneur who’s either serious or still doubtful about PR, you’ll most likely have more questions than answers, at least for now.

In the last episode, we emphasized doing PR as the most important exercise that any business founder should concentrate on. I know that was a lot of information, and there’s still so much more to cover.

But I wanted to take a second to zero in on some of the toughest questions when it comes to pitching yourself before journalists. 

It’s high time that your pitch and your business get recognized by the world.  That next huge move may just need you to create genuine relationships with journalists. So, let’s waste no time!

“But what matters is that you are willing to put your story out there. Remember, everything you want is on the other side of the send button. So yes, you can do it! I am not special, but I was able to get featured because I was willing to pitch over and over again. I want you to lean into that energy, where you know that you are of service to your universe or community and you're providing a solution.”
-Gloria Chou

If you’ve been searching for ways and means to finally have your business be featured at the widest possible scale, look no further. This episode is just right for you!

Topics We Cover in this Episode:

• The truth about presenting yourself before journalists
• How to genuinely connect with journalists
• Finding refreshing angles for your pitches
• The PR method to help your service stand out from the crowd
• How to go about controversial and polarizing pitches
• Becoming solution-oriented and value-driven in your pitches

If you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachou.com/masterclass.

Resources Mentioned:

Gloria Chou’s Masterclass: PR Masterclass

Gloria Chou PR Podcast: Episode # 1, How to Get into a Gift or Product Guide

Gloria Chou PR Podcast: Episode # 27, How a Broker with No Connections

Gloria Chou PR Podcast: Episode # 32, How to Cold Pitch to Media

Additional Resources:

Watch the PR masterclass: http://gloriachoupr.com/masterclass

Get the PR Starter Pack: http://www.prstarterpack.com

Join the Small Biz PR Pros FB group: http://www.getfeaturednow.com

Let’s connect on Instagram: www.instagram.com/gloriachoupr