Small Business PR
Small Business PR
Gloria Chou
How to Get Publicity for Your Book with Entrepreneur and Book Publishing Expert Angela Engel
42 minutes Posted May 23, 2022 at 4:00 am.
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Show notes available at https://www.gloriachoupr.com/35

Writing your dream book is possible! Publishing that book may be challenging, but it is not entirely out of reach. However, getting your book noticed and purchased by the public is an entirely different story.

There are far better ways to publicize your book than displaying your manuscript on the bookstore’s shelf and hoping people will notice, purchase, and read your work.

Before you formalize any deal with your book publisher or fully tread on the traditional publication path, you may want to first leverage the power of publicity.

You may have passionately written a topic from your expertise or crafted a narrative with unique plot twists. For sure, you would have high hopes for their publication and consumption.

However, when your ‘masterpieces’ do not offer any connection or solution to your audience or if they lack the necessary exposure, it may be prudent for you to take action on what our guest expert for this podcast will share with you.

Our podcast guest, Angela Engel, offers us insights and inspiration on how certain PR activities can elevate independent book authors and their works to a pedestal worthy of attention and publication.

“Everybody wants to write a book, but not everyone's an author. How are you an author? Especially in the nonfiction space, which is what I do. You have to find solutions for others. The best nonfiction books find the solution for others they serve.”                                     
-Angela Engel

If you’re an aspiring writer or an independent book author, this episode is meant to help you explore unconventional yet effective activities that can make you more prominent than other writers and finally publish your book!

Topics We Discuss in this Episode:

  • The mindset shift you need to pitch your stories
  • How to plant the seeds of publication
  • Hacking your way to that first media feature
  • The positive impact of stories
  • How to get your story off the ground for publication
  • Creating unique angles for your stories

If you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachou.com/masterclass.

Resources Mentioned:

Learn more about The Collective Studio: The Collective Book Studio Website

Follow The Collective Studio on Instagram: The Collective Book Studio

Connect with Angela Engel on LinkedIn: Angela Engel

Additional Resources

Watch the PR masterclass: http://gloriachoupr.com/masterclass

Get the PR Starter Pack: http://www.prstarterpack.com

Join the Small Biz PR Pros FB group: http://www.getfeaturednow.com

Let’s connect on Instagram: www.instagram.com/gloriachoupr