<h1><strong>Key talking points:</strong></h1><ul><li>The ‘fitness coach’ analogy and why it’s perfect for enablement</li><li>Measuring the actual value of your enablement</li><li>Becoming comfortable with change and seeing it as an opportunity</li><li>Being fearless about talking to stakeholders when its needed</li></ul><p>And a whole lot more!</p>

“Establish boundaries for the greatest chance at success”, Phil Putnam

Ever wondered how sales enablement leaders get it done?

The Sales Enablement Innovation podcast, brought to you by Sales Enablement Collective, shines a light on what really goes on backstage at some of the world’s top startups and companies.

From getting cross-functional buy-in and planning the perfect SKO to looking ahead at future trends as the role of sales enablement evolves.

Each episode, we sit down with a different revenue or sales enablement leader, and dive into their pain points, successes, and what got them to where they are - as well as best practice tips to help you turn your sales team into superheroes.