On today’s episode, we’re joined by Baird Hall, SaaS Builder and Co-Founder at Churnkey, the platform which supercharges every part of customer retention, helping companies optimize growth.



We talk about:

• Advantages & disadvantages of various pricing model & their impact on churn
• The 4 different types of churn
• Dos & don’ts for SaaS startups to reduce churn
• Important data to capture around customer cancellations
• How customer reactivations are a big, often neglected opportunity for SaaS companies