
What does it take to succeed in the modern IT channel? Marc is joined by Alex Walsh, Regional Vice President of Channel Sales for EMEA North at Keepit, for a wide-ranging discussion on channel leadership, partner strategy, mentorship, data sovereignty, and the growing impact of AI on the technology industry. Alex shares his journey from studying media production and managing restaurants to building a successful career in the IT channel. Along the way, he discusses the value of staying curious, finding the right mentors, building high-performing channel teams, and why the best partner relationships are built on consistency rather than promises. The conversation also explores what "partner-first" really means, why data sovereignty is becoming a board-level discussion, and where vendors, MSPs, and partners should be focusing their attention over the next few years. Key topics include: Channel leadership and career development Building successful partner ecosystems The importance of consistency in channel strategy Data sovereignty and cyber resilience AI's impact on the future of the channel Whether you're a vendor, MSP, reseller, distributor, or aspiring channel leader, this episode is packed with practical insights and real-world channel experience.
Sep 1
37 min

AI is changing cybersecurity faster than most businesses realise. In this episode of Channel Chat, Rob Demain, CEO & Founder of e2e-assure joins Marc Sumner to discuss why cyber resilience now matters more than prevention, how attackers are using AI, and why the future of cyber defence will be AI vs AI. They cover: Why speed is everything in cyber defence The biggest mistakes businesses still make How AI is transforming both attackers and defenders What MSPs and IT leaders need to do next Why Rob believes "15 minutes is too long" when responding to threats A fascinating conversation for MSPs, IT leaders and business owners preparing for the next era of cybersecurity.
Jul 14
19 min

What does it really take to grow an MSP for more than 20 years? In this episode of Channel Chat, Marc Sumner sits down with Guy Hocking, Managing Director of Utilize PLC, to discuss his journey from infrastructure engineer to leading one of the UK's most respected Managed Service Providers. Guy shares why so many SMBs are still vulnerable to cyber attacks, why Cyber Essentials should be the minimum standard for every business, and how MSPs can help customers navigate the AI revolution without getting lost in the hype. The conversation also explores leadership, company culture, B Corp certification, sustainability, recurring revenue, partner relationships, and what separates great MSPs from the rest. In this episode: Guy's 22-year journey from engineer to Managing Director Why MSPs accelerate careers The biggest cyber security mistakes SMBs still make Why Cyber Essentials is the minimum standard AI opportunities vs AI threats for MSPs How Utilize is using AI internally Building a people-first culture that scales Becoming a certified B Corp Why customer retention beats acquisition The future of the UK MSP market Quick-fire opinions on AI, cyber security, channel growth and more
Jul 7
25 min

What does it really take to build one of the Middle East's leading technology distributors? In this episode of Channel Chat, Marc Sumner sits down with Mario Veljovic, General Manager of VAD Technologies, to explore his 30-year journey through the IT channel. From selling PC components in the 1990s to helping power some of the region's biggest AI infrastructure projects, Mario shares the lessons he's learned about leadership, distribution, vendor relationships and why execution matters more than ever. They discuss: Why IT distribution continues to thrive despite decades of predictions of its demise How VAD Technologies built a business around disruptive technologies What vendors should look for when entering the Middle East market How AI is reshaping distribution and the partner ecosystem Why trust, execution and long-term relationships win in enterprise technology The biggest opportunities and challenges facing distributors, vendors and resellers in 2026 Whether you're a vendor, distributor, reseller, MSP or systems integrator, this episode is packed with practical insights from someone who has helped shape the Middle East technology channel. Subscribe for more conversations with the leaders shaping the future of the global IT channel.
Jul 7
34 min
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