The Revenue Strategy Podcast
The Revenue Strategy Podcast
Cedric Royer
RSP 30 - The importance of cashplanning and liquidity for companies
23 minutes Posted Dec 14, 2023 at 8:47 am.
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Show notes

In this episode we look at the importance for founder of forecasting your cashflow and cashplanning.


Thomas is the founder of Cashplannr, which he launched after a previous venture, where he noticed there was money coming in, but he didn't have the liquidity to pay his invoices on time.


We talk about the need to know -and have- a long enough runway for founders, and that the foundation is financial planning.


3 elements are crucial for Thomas:

1. Implement a real-time financial system

2. Engage in regular scenario planning

3. Compare your actuals with forecasts, to steer your business effectively.


Enjoy this episode!