Who's Really the BOSS?
Who's Really the BOSS?
Marcus Dillon, Rachel Dillon
Stop Paying Consultants to Tell You What to Automate
52 minutes Posted May 25, 2026 at 11:00 am.
Marcus and Rachel introduce the Automation Idea Generator from Collected by DBA, a free tool designed to help accounting firm teams identify what to automate, assess ROI, and get started without hiring a consultant. The episode walks through a live demo and breaks down a key distinction the whole firm needs to understand: AI designs the process, automation runs it. They also get honest about the real barrier to adoption in most firms, which isn't the technology, it's the team.SponsorsDiscover.AI -  discover.ai The Automation Idea Generator: https://collective.cpa/automationpromptWatch on YouTubehttps://youtu.be/zIW4hkn8wYwIntroducing Collective by DBAhttps://collective.cpahttps://www.linkedin.com/company/collectivebydbaLearn More About Dillon Business Advisorshttps://www.dillonadvisors.comhttps://www.linkedin.com/company/dillonbusinessadvisorsSign up to get free CPE for listening to this podcasthttps://earmarkcpe.comDownload the Earmark CPE AppApple: https://apps.apple.com/us/app/earmark-cpe/id1562599728Android: https://play.google.com/store/apps/details?id=com.earmarkcpe.app
Welcome to Who's Really the Boss
Episode Tool Teaser
Family Travel Update
Why This Free Tool
AI Vs Automation Basics
Tech Pace And Firm Context
Automation Initiative Start
Credit To Tool Builders
Temporary Tool Mindset
Team Training Exercise
Evaluating Automation ROI
Real Example Prospect Folder
Integration Reality Check
Demo Begins Tool Link
Software Stack Setup
File Storage Choices
Define the Pain Point
Payroll Email Use Case
Time Savings and ROI
Generate the Prompt
Claude Reviews Automation Ideas
Risks and Change Management
Empower the Whole Team
Wrap Up and Feedback
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52:41
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Show notes
Marcus and Rachel introduce the Automation Idea Generator from Collected by DBA, a free tool designed to help accounting firm teams identify what to automate, assess ROI, and get started without hiring a consultant. The episode walks through a live demo and breaks down a key distinction the whole firm needs to understand: AI designs the process, automation runs it. They also get honest about the real barrier to adoption in most firms, which isn't the technology, it's the team.SponsorsDiscover.AI -  discover.ai The Automation Idea Generator: https://collective.cpa/automationpromptWatch on YouTubehttps://youtu.be/zIW4hkn8wYwIntroducing Collective by DBAhttps://collective.cpahttps://www.linkedin.com/company/collectivebydbaLearn More About Dillon Business Advisorshttps://www.dillonadvisors.comhttps://www.linkedin.com/company/dillonbusinessadvisorsSign up to get free CPE for listening to this podcasthttps://earmarkcpe.comDownload the Earmark CPE AppApple: https://apps.apple.com/us/app/earmark-cpe/id1562599728Android: https://play.google.com/store/apps/details?id=com.earmarkcpe.app(00:00) - Welcome to Who's Really the Boss
(
01:15) - Episode Tool Teaser
(
01:34) - Family Travel Update
(
05:42) - Why This Free Tool
(
07:07) - AI Vs Automation Basics
(
08:38) - Tech Pace And Firm Context
(
11:25) - Automation Initiative Start
(
12:47) - Credit To Tool Builders
(
14:10) - Temporary Tool Mindset
(
16:31) - Team Training Exercise
(
18:49) - Evaluating Automation ROI
(
21:08) - Real Example Prospect Folder
(
23:06) - Integration Reality Check
(
28:05) - Demo Begins Tool Link
(
30:36) - Software Stack Setup
(
32:12) - File Storage Choices
(
33:02) - Define the Pain Point
(
34:06) - Payroll Email Use Case
(
36:49) - Time Savings and ROI
(
38:57) - Generate the Prompt
(
41:10) - Claude Reviews Automation Ideas
(
44:18) - Risks and Change Management
(
48:13) - Empower the Whole Team
(
51:39) - Wrap Up and Feedback