Slay The Spray
Slay The Spray
Kelly Callaghan
From Spray Tan Artist to 150-Person Event Host: Shelby Amberg on Betting on Yourself
40 minutes Posted Sep 27, 2026 at 7:25 am.
0:00
40:18
Download MP3
Show notes
In this episode of Slay The Spray, Kelly Callaghan sits down with Shelby Amberg, owner of Lure Lueur, to talk about stepping outside your comfort zone, believing in yourself, and taking action on big business ideas. Shelby shares how attending Slay The Spray helped shift her mindset, build meaningful connections, and give her the confidence to take a bold idea from a written goal to a 150-person beauty event in just three months. She also talks about growing her spray tanning business, hiring her first employee, building a strong network, and learning to bet on herself even when she didn't have all the answers.
Get GlossGenius at glossgenius.com and use discount code SPRAY for 50% off your first two months of the Gold or Platinum plan.
By the end of this episode, you will learn about:
How stepping outside your comfort zone can create new business opportunities
Why networking and building genuine industry connections can accelerate growth
How Shelby turned a big idea into a 150-person beauty event in just three months
Why taking action matters more than simply feeling inspired
How to build the confidence to bet on yourself and pursue bigger business goals
Connect with Kelly:
Instagram: instagram.com/iam_kellyann
TikTok: tiktok.com/@iam_kellyann
Facebook: facebook.com/groups/beautybusinessbabes
YouTube: youtube.com/@iam_kellyann
Website: spraytanclass.com
And of course, don’t forget to join us next time for another episode of Slay The Spray!