In this episode, Lydia breaks down one of the most common questions founders ask: ➡️ “What is the actual ROI of PR?” You’ll learn what press really does for your brand, why consistent earned media is so powerful, and how visibility translates into credibility, trust, SEO, audience growth, and eventually—yes—sales. If you’ve ever wondered whether PR is “worth it,” this is your roadmap. What You’ll Learn: - How PR builds credibility and trust faster than most methods you're taught - Why a st...