The Splash Effect
The Splash Effect
Lucy Bloomfield, Ten Thousand Customers
Why Meta Ads are NOT the best strategy for your eCommerce brand
5 minutes Posted Dec 22, 2023 at 2:39 am.
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If you’ve been in eCommerce, retail and brand building for any amount of time, you’ll know the ongoing advice is that the BEST way to grow your online orders is to scale your Facebook ads.

Or is it?

Common knowledge doesn’t mean best advice, and in my experience over the last 10 years of building brands, scaling your Facebook ads for your brand means two things:

  1. A big top line revenue growth jump
  2. Minimal to zero (and mostly below zero) profit

You probably already know this and have lived through this if you’re reading this.

So what do you do?

Well, this trailer and The Splash Effect podcast hosted by me, Lucy Bloomfield, holds the key to profitable online growth for eCommerce channels.

I can’t wait to explore it with you over the coming season.

Make sure to follow and subscribe to this podcast before heading on with your day.

Did this really resonate? Send me a DM on Instagram: https://link.lucybloomfield.com.au/ig

Want to get started with profitable online growth? Opt in for my 32-page strategy guide: https://link.lucybloomfield.com.au/profitable-online-growth

Recommended softwares:

Click Up - https://link.lucybloomfield.com.au/clickup

Klaviyo - https://link.lucybloomfield.com.au/klaviyo