Welcome to The Splash Effect, a podcast dedicated to helping business-savvy women in eCommerce and retail drive cost-effective performance AND profits online. Are you hungry for strategies that can supercharge your online growth? Craving insights that don't involve "scaling your Meta ads to the moon" and sending all your profit with it? You've landed at the right spot. Hosted by Lucy Bloomfield from Ten Thousand Customers, The Splash Effect dives deep into the ocean of online business growth strategies for product businesses with a focus on driving big growth with minimal cost (and better yet, no cost). Each episode brings you closer to a bigger business that retains more cash. If you are an ambitious business woman, brand owner, creative and marketer, this podcast is your go-to guide to making a splash online that results in splashes of cash for you internally. Subscribe now to The Splash Effect and never miss an episode. Let's make waves together!