If your only goal with networking events is to use them as a prospecting channel, then your efforts are bound to have a diminishing return. That doesn't have to be the case, though. If you take the opportunity to use networking events as a channel to help you deepen your relationships you'll find yourself getting something even more valuable than a single client out of your events. You'll get stronger referral partners who will help you grow far beyond that.

In this episode, Phil and Ian talk about their perspectives on how to continue to get more referrals, even if no one new is showing up to your events.

Check out today's episode and let us know your thoughts on our social channels!

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