Content creation and promotion are arguably the most important marketing strategies that trainers, consultants, and coaches need to master.

Joining me today is Michele Delgado from Hartmetrics. We’ll be talking about:

- Ways that she uses content marketing to attract her ideal coaching clients.

- Why great content is often essential for establishing your credibility with prospects.

- How she dials in her LinkedIn presence to increase her relevance with her target market.

Connect with Michele at https://www.linkedin.com/in/michele-delgado-7739668/.

Quick note—I’ve recently updated the show name from “Attract Your Ideal Customers” to “Attract Your Ideal Clients” to align more with the specific needs of trainers, consultants, and coaches.

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Hit a Plateau in Your Training, Consulting, or Coaching Business?

When you’ve hit a plateau in your business and aren’t attracting as many new clients as you need, it can be hard to know what to change in your marketing to fix the problem.

With so many new concepts to learn and options to consider, it’s no wonder you feel overwhelmed and stuck in place.

Luckily, fine-tuning your marketing doesn’t need to be complicated. You just need to focus on the key fundamentals—the 20% of actions that drive 80% of the impact.

Visit https://marcusschaller.com/subscribe for weekly troubleshooting guides and tips to help you:

- Find and fix the weak spots in your marketing that are holding you back

- Fine-tune your positioning and marketing strategy

- Start growing again by attracting more of your ideal clients