The Irresistible Factor
The Irresistible Factor
Kristi Bridges
Brutus Broth with Kim Hehir
41 minutes Posted May 14, 2026 at 3:00 pm.
0:00
41:34
Download MP3
Show notes
“If Someone Slams the Front Door in Your Face, Go to the Back Door.” That was one of my favorite lines from my conversation with Kim Hehir, co-founder of Brutus Broth. And honestly? It might be one of the best descriptions of entrepreneurship I’ve heard in a while. Because Brutus Broth didn’t grow into a 20,000-store brand by following the traditional playbook. They grew because they kept asking. Kept testing. Kept pushing. Kept finding another way in. Even when people told them that’s...