The Business Fix
The Business Fix
Josh Troche and Chrissy Myers
The Culture Dividend: Why "Good Vibes" Are Actually Good Business
51 minutes Posted Mar 4, 2026 at 7:00 am.
Intro & why culture ROI isn’t “HR fluff”
Culture as a Misunderstood Asset
Dividend 1: The High Cost of Turnover
Dividend 2: Organic Recruitment Marketing
Dividend 3: The Risk Reduction Savings Account
The CEO Dividend: Buying Back Your Time
Operational Lubricant: Eliminating Shadow Workflows
The Customer Experience Mirror
The Human Spark & Marketing Advocacy
Calculating the "Culture Tax"
Small Business Advantage in the Talent War
Actionable Advice: The Stay Interview
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Show notes
Send us Fan Mail Culture might not show up as a clean line item on your P&L, but in this episode, Josh and Chrissy make the case that it absolutely shows up in your bank account, your calendar, and your blood pressure as a leader. They unpack the true ROI of company culture. They call it the “culture dividend” and how smart owners treat culture like capital, not fluff. In practical, real-world language, they walk through how investing time and money into culture pays you back in: Retentio...