Hello and welcome to the show. Today’s guest is Omar Farooq, Strategy Director and Partner at SAY Studio. With a background in law, Omar brings a distinct perspective to the built environment—bridging strategic thinking, commercial awareness, and creative direction. At SAY Studio, he plays a key role in shaping project vision and aligning design with broader business and development objectives. His approach reflects a growing intersection between strategy and design, where clarity of intent and positioning are just as critical as the architecture itself. So without further ado, let’s get into it!..Omar Farooq - Instagram | LinkedInSAY Studio - Website | LinkedIn | Instagram..To stay updated with our episodes, please follow us on your favorite streaming platform..The aForm Show - Instagram | LinkedInAlan George - Instagram | LinkedIn
May 20
45 min
Hello and welcome to the show. Today’s guest is Sotiris Tsoulos, Co-Founder and Managing Partner of TTZ Group. Together with his co-founder and partner, Despina Tampakopoulou, Sotiris established TTZ Group in 2021 — an internationally recognized practice known for its thoughtful, context-driven approach to design.With a strong portfolio spanning master planning, mixed-use developments, residential projects, and urban regeneration across the MENA region and beyond, TTZ Group brings a clear architectural vision shaped by both technical precision and cultural sensitivity. Under their leadership, the practice has grown to a 30+ person team consistently balancing design innovation with a deep respect for place and community. Super excited to have him on the show. So without further ado, let’s get into it!..Sotiris Tsoulos - Instagram | LinkedInTTZ Group - Website | LinkedIn | Instagram | Facebook.To stay updated with our episodes, please follow us on your favorite streaming platforms...The aForm Show - Instagram | LinkedInAlan George - Instagram | LinkedIn
May 6
34 min
Hello and welcome to the show. Today’s guest is Nick Farmer, Managing Director of Urban Edge Strategic, a consultancy focused on real estate strategy and development advisory. With more than two decades of experience across residential development and corporate communications, Nick combines commercial insight with a strong understanding of how narrative and positioning shape successful projects. Urban Edge Strategic works with developers and investors to sharpen project strategy, brand, and long-term value in increasingly competitive real estate markets. So without further ado, let’s get into it! ..Nick Farmer - Instagram | LinkedInUrban Edge Strategic - Website | LinkedIn | Instagram..To stay updated with our episodes, please follow us on your favorite streaming platforms...The aForm Show - Instagram | LinkedInAlan George - Instagram | LinkedIn
Apr 22
37 min
Hello & welcome to the show! Today we are joined by Peter Jackson. An architect who has been responsible for some of the most pivotal projects across the Emirate of Sharjah. With a varied portfolio across TWO continents, Peter has also dedicated much of his to the study & preservation of historic buildings. In this episode, we go on a journey through Peters key projects, his inspirations & his next chapter in life. So without further ado - Lets get into it. .Peter Jackson - Instagram..To stay updated with our episodes, please follow us on your favorite streaming platforms...The aForm Show - Instagram | LinkedInAlan George - Instagram | LinkedIn
Apr 8
46 min
Hello and welcome to the show! Today, we’re joined by Leali Ezzat, Founder and Creative Director of ELE Interior, a Dubai-based design studio known for its elegant, human-centric interiors. With years of experience delivering bespoke residential and hospitality projects across the region, Leali is recognized for her refined aesthetic and thoughtful approach to design. ..Leali Ezzat - LinkedIn | InstagramELE Interior - Website | LinkedIn | Instagram | Facebook | YouTube..To stay updated with our episodes, please follow us on your favorite streaming platforms...The aForm Show - Instagram | LinkedInAlan George - Instagram | LinkedIn
Mar 26
44 min
Hello and welcome to the show! Today’s guest is Drue Newcomb, Group Director at P&T Group in Dubai, part of one of the world’s oldest and most respected architectural and engineering consultancies with a presence in over 70 cities globally. Drue brings extensive experience in design and project leadership, having contributed to major regional developments including hospital and mixed-use projects such as the SFMC Hospital in Jeddah and Burj Rafal in Saudi Arabia. At P&T, the team is known for combining sustainability, innovation, and cultural sensitivity across architecture, engineering, and planning. .Drue Newcomb - LinkedIn | InstagramP&T Group - Website | LinkedIn | Instagram | Facebook | Youtube..To stay updated with our episodes, please follow us on your favorite streaming platforms...The aForm Show - Instagram | LinkedInAlan George - Instagram | LinkedIn
Mar 12
34 min
Hello and welcome to the show. Today, we’re joined by Ujjwal Goel, Managing Director of Teraciel Group, a fast-growing multidisciplinary company headquartered in Dubai. Under his leadership, Teraciel has evolved into a fully integrated group delivering real estate, interiors, manufacturing, and bespoke solutions across multiple global markets. Ujjwal’s vision and entrepreneurial drive continue to position Teraciel as a strong player in the region’s built environment. So without further ado, let’s get into it!..Ujjwal Goel - LinkedIn | InstagramTeraciel Group - Website | LinkedIn | Facebook..To stay updated with our episodes, please follow us on your favorite streaming platforms...The aForm Show - Instagram | LinkedInAlan George - Instagram | LinkedIn
Feb 19
35 min
Hello and welcome to the show. Today’s guest is Benazir Noor Mohamed, an architect and Research Associate at University College London (UCL). With over a decade of professional experience and a Master’s degree from The Bartlett, UCL, Benazir focuses on the healthy, sustainable, and equitable design of the built environment. She also serves on the Advisory Board of the International WELL Building Institute and advocates for inclusive, people-centered cities in both her research and writing. So without further ado, let’s get into it!..Benazir Noor Mohamed - LinkedIn | Instagram..To stay updated with our episodes, please follow us on your favorite streaming platforms...The aForm Show - Instagram | LinkedInAlan George - Instagram | LinkedIn
Jan 29
38 min
Hello and welcome to the show. Today, I'm delighted to be joined by Nikita Chellani, an Associate at ROAR in Dubai — an award-winning interior design studio known for its bold, story-driven spaces. Nikita holds double master's degrees in interior and graphic design from the Florence Design Academy and has designed a wide range of projects across the UAE, from boutique cafés to immersive showrooms like the flagship for Jaipur Rugs in Alserkal Avenue. Her work was recently recognized as she won the Emerging Designer of the Year award at the identity Design Awards in 2023. So without further ado, let's get into it!..Nikita Chellani - LinkedInROAR - Website | LinkedIn | Instagram..To stay updated with our episodes, please follow us on your favorite streaming platforms...The aForm Show - Instagram | LinkedInAlan George - Instagram | LinkedIn
Jan 14
40 min
Hello and welcome to the show. Today, we are joined by Sandra Woodall, Design Principal of tangramGULF in Dubai. Sandra has close to three decades of experience in the MENA region. Tangram has won multiple international sustainability awards and this reflects their commitment to excellence. With a deep commitment to environmental responsiveness, Sandra has delivered some of the region’s landmark healthcare and social-infrastructure projects. So without further ado, let’s get into it!..Sandra Woodall - LinkedInTangram - Website | Instagram | Facebook..To stay updated with our episodes, please follow us on your favorite streaming platforms...The aForm Show - Instagram | LinkedInAlan George - Instagram | LinkedIn
Dec 17, 2025
30 min
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