Hello and welcome to the show. Today’s guest is Omar Farooq, Strategy Director and Partner at SAY Studio. With a background in law, Omar brings a distinct perspective to the built environment—bridging strategic thinking, commercial awareness, and creative direction. At SAY Studio, he plays a key role in shaping project vision and aligning design with broader business and development objectives. His approach reflects a growing intersection between strategy and design, where clarity of intent and positioning are just as critical as the architecture itself. So without further ado, let’s get into it!..Omar Farooq - ⁠⁠<a href="https://www.instagram.com/umer_rajput/" target="_blank" rel="noopener noreferer">Instagram</a>⁠⁠ | ⁠⁠<a href="https://www.linkedin.com/in/omar-farooq-qadir/" target="_blank" rel="noopener noreferer">LinkedIn⁠⁠</a>SAY Studio - <a href="https://www.saystudio.com/">⁠Website⁠</a> | <a href="https://www.linkedin.com/company/say-studio/">⁠LinkedIn⁠</a> | <a href="https://www.instagram.com/saystudio_dxb?igsh=MXVsNGJoeWZnNTFxcw==">⁠Instagram⁠</a>..To stay updated with our episodes, please follow us on your favorite streaming platform..The aForm Show - <a href="https://www.instagram.com/aformshow?igsh=Mm51bncyd2JsZ3dv">⁠⁠⁠Instagram⁠⁠⁠</a> | <a href="https://www.linkedin.com/company/theaformshow/?viewAsMember=true">⁠⁠⁠LinkedIn⁠⁠⁠</a>Alan George - <a href="https://www.instagram.com/alan_aform?igsh=MTVubHVlOXZia3Fwbw==">⁠⁠⁠Instagram⁠⁠⁠</a> | <a href="https://www.linkedin.com/in/alangeorgeantony/">⁠⁠⁠LinkedIn⁠⁠</a>

This show is about all things architecture and design in the middle-east. Join us, as we sit across from thought leaders and change makers in their fields as they share their insight &amp; add value to your creative journey. Subjects vary from design workflow to market trends &amp; everything in between.