On this Season of Sugar Architects, we're chatting with pioneers who have "built" something unique in the sweets community. On todays episode, I had the pleasure of sitting down with my good friend Jennifer Welter founder of The Jersey Shore Cake and Cookie Convention. We're talking about everything you need to know before the show. Check it out! Brick and Mortar Breakdown Business Panel Jersey Shore Cake and Cookie Convention (JSCCC) Shore Cake Supply Sugar Architects Instagram JSCCC Instagram Email Me: [email protected]

I'm kicking off Season 2 the same way I started Season 1-super transparent. Come kick it with me as I share the top 5 mistakes I've made in my business. We've all been there!

I am so excited to sit down with Sonja Thompkins-The Brick and Mortar Maven on todays episode! Sonja is sharing with us 4 critical ways to grow your Brick and Mortar Sweets business. FOLLOW SONJA FOLLOW Sugar Architects Resources: http://www.brickandmortarmaven.com/sugarsheet  www.leadpages.net

I know I say this every episode, but I am REALLY excited about have Nicole Silva-Owner of Crumbles by Nicole on todays episode! I truly look up to Nicole as a leader in this industry. She has taught me so much in my business and I am thrilled that she is sharing some of that knowledge with all of you today. Additionally, Nicole was a finalist on ABC's The Great Holiday Baking Show and is the winner of Food Network's Christmas Cookie Challenge.  We dive not a ton of different topics including: Not quitting your day job How NOT to go into debt when opening your Brick and Mortar Blasting clients on the gram (Don't do it!) Balancing a family while running a brick and mortar   Find Nicole at: crumblesbynicole.com Instagram   Sugar Architects Instagram Facebook [email protected]

Answering your questions...

I'm back! After some much needed time off for Turkey Day, I'm back like I never left and this week we're discussing how to secure the holiday bag. Creatives naturally do not make business owners, but I'm sharing some tips that helped me get out of my own way!

Remember in Episode 1 when I mentioned that I wanted the show to highlight people from all aspects of the Brick and Mortar sweets life? Well we are finally starting to come full circle! We've already had the online and cake studio markets represented, so for today's episode I was so excited to sit down with my friends TJ Peach and Brad Thompson. TJ and Brad are a husband and wife team who own Susie's Shortbreads, a retail bakery located in Halifax Nova Scotia, Canada. Susie's has been in operation for 13 years and specializes in cupcakes, cookies, and all things sweet! Their business has been featured on Food Network and in various local news and media outlets.  In this episode, I chat with TJ and Brad about a ton of topics including how they grew their business from just shortbreads to the powerhouse that it is today, the importance of scaling back, and most importantly what its like to work with your spouse!   EMAIL ME  FOLLOW ME  LIKE the Sugar Architects Facebook Page  Susie's Shortbreads Website  Follow Susie's Shortbreads

I was so excited to sit down with Chef Desmond Pringle, a master cake artist who  I've been insta-stalking for quite some time now. Chef Pringle is the owner of Gardenia's Custom Cakes and Catering in Columbia, South Carolina (my home state!). He creates high end cakes for luxury weddings and events. His work is mesmerizing and truly a work of art.  On this episode, Chef Pringle gives AMAZING information to  those who are considering opening a cake studio. I was so enthralled I had to get out my own journal and start taking notes.  Enjoy!

Are you truly ready to open a Brick and Mortar Sweets business? In this episode, I'm sharing 5 points for you to consider prior to opening your brick and mortar

On today's epiode I am so excited to sit down with Nila Nicholas, owner of Candy with a Twist! Candy with a Twist is the premiere provider of custom photo and logo marshmallows. This is a very unique Brick and Mortar sweets shop because over 90% of their business is online. They are a top Etsy seller and their products have been featured on the Today Show, InStyle Magazine, and Martha Stewart Weddings!