
Thanks for listening into today's episode! I'm excited to dive into this interview today because, if you've bene around for a minute, you'll know that I am SUPER passionate about building a business that fits around your LIFE (and not the other way around). In this episode, we're chatting with Meg Burrage (and Emerald Kajabi Partner) and she's walking you through her 8 core pillars for how to launch in a way that aligns with the current season that you are in. These 8 questions will hep you narrow down what type of launch (and what type of program) would be the best fit given your current goals and vision!Whether you've already created a new program and are leading up to a launch, OR maybe you recently launched a new program and are looking for some ways to tweak it moving forward -- this episode is for you!Here are some highlights from our conversation:5:23: An introduction to the 5 core pillars to launching around your lifestyle6:35: Pillar #1 - Gaining clarity8:30: How to earn money doing things you already know (right now)9:45: Pillar #2 - Identifying your timeline13:00: Pillar #3 - Identifying your financial plan13:55: Tips for launching on a shoestring budget15:30: Tips for your first launch19:00: Pillar #4 - Your energy & stability levels23:25: Pillar #5 - Knowing your audience’s experience levels26:18: If you’re thinking of launching a membership…28:44: Pillar #6 - Choosing the support structure31:20: Pillar #7 - Your appetite for being in the spotlight34:10: The importance of building trust and an engaged audience35:00: Identifying your perfectionist habits36:40: Meg’s preferred method for launchingMeg's book recommendation: Building a Storybrand by Donald MillerAlso, be sure to connect with Meg on Instagram & check out her websiteI'D LOVE TO CONNECT WITH YOU! Say hello to Krista on Instagram 👋! Leave a review on Apple Podcasts (help other folks find the podcast too 🙋♀️) Join the email community & make business building feel fun again! 🥳 Learn about 1:1 coaching
Dec 20, 2022
45 min

Having Liz as a guest on the show was a game-changer! How many of us have felt overwhelmed with email marketing and list building (I'm pausing, because I'm raising my hand 🙋♀️).In today's episode, Liz is breaking down exactly what we need to do in order to untangle the overwhelm of building a list and is giving us the steps we need to create engaging newsletters in a sustainable, repeatable way.Liz Wilcox, also known as 'The Fresh Princess of Email Marketing', is an Email Strategist and Keynote Speaker showing small businesses how to build online relationships, package up their “magic” and turn it into emails that people want to read and, most importantly, purchase from.Here are some key points from our conversation:5:46: Intro into Liz’s background (fun fact: she started as an RV blogger!)6:40: 7 months into building her email list, Liz launched her first product (it might be different than you think)8:30: Letting email building be FUN & a money generating activity11:00: Getting people onto your list in a simple way12:40: How to reverse engineer your freebie creation15:35: You are your brand & your audience wants to hear from YOU18:26: How to not feel overwhelmed with writing newsletters19:28: The email staircase20:21: Show your audience that you are INVESTED in yourself and in them22:01: Sharing in a relatable way (not by telling stories)23:59: Staying top of mind (on a schedule that works for you)27:55: Making genuine connections with your audience/friends32:50: Two questions to help you email consistently34:54: An inspirational story about breaking down your goalsLinks from today's episode:Liz's book recommendation: Real artists don't starve by Jeff GoinsGet Liz's free email swipes on her website (hot pink button at the top of her page!)I can't wait for you to listen in and I'd love to hear your takeaways!I'D LOVE TO CONNECT WITH YOU! Say hello to Krista on Instagram 👋! Leave a review on Apple Podcasts (help other folks find the podcast too 🙋♀️) Join the email community & make business building feel fun again! 🥳 Learn about 1:1 coaching
Dec 13, 2022
41 min

I'm so excited for this topic today! Whether you're new to the podcast or a long-time listener, thank you so much for being here!In this episode, we are chatting about:- Best practices for how to change your habits- How our habits change in different life seasons- Changing the story that we believe about ourselves- How to stay consistent with your new habits- Creating a sensory motivation to get you hyped for changeI can't wait for you to listen in!I'D LOVE TO CONNECT WITH YOU! Say hello to Krista on Instagram 👋! Leave a review on Apple Podcasts (help other folks find the podcast too 🙋♀️) Join the email community & make business building feel fun again! 🥳 Learn about 1:1 coaching
Dec 6, 2022
26 min

I'm so excited to share this episode with Nami Clarke all about how we can market ourselves as business owners (in a way that feels good). I think we can all agree that we've become a little burned out from social media and constantly feeling like we're "selling" -- and so in today's episode, Nami is sharing a fresh take on how we can market ourselves in a way that feels natural and fun!I can't wait for you to dive into this episode!I'd love to hear your takeaways (send me a DM!)Nami Clarke has refined her magic toolkit of copywriting, sales, and content strategy by running a photography studio for 10 years in one of Melbourne’s fancy postcodes. Today, through her workshops, signature course and 1:1 support, she helps digital course creators worldwide create more profitable launches with less stress. Nami's written work has been published by Mamamia, Elephant Journal, Huffington Post, and more.Here's a snapshot of what we talked about:6:21 - Intro into Nami's background10:40 - Some insights into how we can write more effectively14:10 - The most profitable way to market your business (that most people aren't doing)15:05 - Why email marketing is more impactful than social media marketing24:07 - Not getting caught up in the numbers and metrics behind everything30:40 - Tips for growing an email list if you're just starting out36:20 - The importance behind being authentic and approachable38:50 - Focusing on the client and fulfilling their needs (rather than focusing on yourself)Links from today's episode: Visit Nami's websiteConnect with Nami on InstagramI'D LOVE TO CONNECT WITH YOU! Say hello to Krista on Instagram 👋! Leave a review on Apple Podcasts (help other folks find the podcast too 🙋♀️) Join the email community & make business building feel fun again! 🥳 Learn about 1:1 coaching
Dec 1, 2022
50 min
![[People Pleasers!] How to stop seeking validation and celebrate ourselves more w/ Lizzie Moult](https://cdn-images.podbay.fm/eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9.eyJ1cmwiOiJodHRwczovL3N0b3JhZ2UuYnV6enNwcm91dC5jb20vdmFyaWFudHMvZXU0eDdsZDVwY3BxZDV5NzRuNmtsaXM1dDB5Ny82MDg1NDQ1OGM0ZDFhY2RmNGUxYzJmNzljNDEzNzE0MmQ4NWQ3OGUzNzliZGFmYmQ2OWJkMzRjODVmNTgxOWFkLmpwZyIsImZhbGxiYWNrIjoiaHR0cHM6Ly9pczItc3NsLm16c3RhdGljLmNvbS9pbWFnZS90aHVtYi9Qb2RjYXN0czEyNC92NC8yNC8xMS9jOS8yNDExYzkyMC1hZjE1LTI0ZGUtZWFjMy0zYzdhY2I0ZTY5MzUvbXphXzE4Mzg1MTUxMjcwNTQ2NDcyNDQwLmpwZy82MDB4NjAwYmIuanBnIn0.hF9-LoK9eXhkS_4P_BshmKPzKyapVzYCaW2nBLFRz7M.jpg?width=200&height=200)
So excited to share this episode with you! Lizzie and I are going DEEP today around our people pleasing tendencies - where they come from - why they matter - how we can reframe them - and so much more!Lizzie Moult is a storyteller, cognitive behavioural therapist and mentor who’s passion is to help business owners illuminate the energetic dance between their minds and bodies and what it takes to trust ourselves fully. After healing her own stories, beliefs and patterns that kept her feeling small, stuck and prioritising everyone else, she is now a radiant and humbling example of how you can turn your story around and do LIFE your own way!Here's a peek at some of the things that we cover:4:30 - Lizzie’s life and business background as a creative entrepreneur7:05: When Lizzie realized she was putting people’s needs before her own & how that completely transformed her business9:40: The courage that we need to focus in and grow our business13:35 - How we learned to seek validation early on & what that means for us as now15:36: We all want validation, but we have to validate ourselves first18:30: The importance of knowing and understanding our inner values and who we are19:41 - The Enneagram and how it can help you start to understand your tendencies and traits23:00 - The importance of self-discovery and how it helps you approach the world in from a wiser perspective24:30: Leaning into who you are and your unique qualities30:25: People pleasing lives in our heads and sometimes comes from a deeper belief/thought that needs to be healed36:40 - How our self-beliefs can turn into strong judgements38:00 - There are no right or wrong judgements and feelings, we just label them as “good” or “bad”40:25: We’re all continuously evolving & learning to accept who we are at our core (and who other people are at their core)43:42 - Giving yourself grace during all of your growth seasons and recognizing that you’ll always be growing (and it’s okay if you don’t know how to handle everything all the time)45:00: How entrepreneurship fast-track grows your own personal development46:30: Giving yourself permission to pause and process the things happening in your life right now51:00 Fully accepting that you can’t be everything to everyone Links from today’s episode:Lizzie's book recommendation: You are a badass at making money by Jen SinceroCheck out her websiteConnect on InstagramI'D LOVE TO CONNECT WITH YOU! Say hello to Krista on Instagram 👋! Leave a review on Apple Podcasts (help other folks find the podcast too 🙋♀️) Join the email community & make business building feel fun again! 🥳 Learn about 1:1 coaching
Nov 29, 2022
58 min

Fear and risk are a part of our day to day life as a small business owner -- and because of that fact, it's SO incredibly important that we know how to look at risk and decide if it's wort the potential OPPORTUNITIES that it can bring!In today's conversation, I'm chatting with Jessica Urquhart -- and we're going to dive into her "whole human approach" approach for risk taking and how we can get more comfortable with our fears. Jessica is a Certified Professional Coach specializing in Decision Empowerment services, with her company ALTAZ Coaching. She works closely with individuals who are facing significant pivots in their life, career, or business, and teaches them how to leverage logic + motivation + intuition for effective decision-making (her Mind, Heart, Soul™️ method), so they can choose fulfilling paths forward with more flow, clarity, and intentional direction. Here are some snippets from our conversation:5:28 - Jessica started with a thriving career in corporate finance & financial services for over 20 years before becoming a decision empowerment coach8:48 - Jessica's "whole human approach" to decision making12:35 - There is always an opportunity on the other side of the risk14:47 - Risk is a part of life, it's always going to be present15:07- Identifying a risk & creating boundaries around the risk15:53 - Identifying & acknowledging the emotions around our decisions17:01 - Understanding the impact that potential risks will create19:50 - Understanding what you can do for mitigation measures20:42 - Considering the actual probability behind the risk (& the probabilities of the opportunities)22:25 - Understanding your risk tolerance26:30 - How risk exposure lines up with your values29:00 - The soul component of this risk method is to sit with your feelings and values and trusting that you can figure things out31:27 - Getting comfortable releasing control & expectations33:32: Jessica's story around how being over-prepared isn't necessarily a good thingI can't wait for you to dive into this episode!Links from today's episode: Feel the Fear and Do It Anyway by Susan Jeffers (Jessica's book rec)Adventures in Opting Out - Cait Flanders (Jessica's book rec)Connect with Jessica on FacebookVisit her websiteI'D LOVE TO CONNECT WITH YOU! Say hello to Krista on Instagram 👋! Leave a review on Apple Podcasts (help other folks find the podcast too 🙋♀️) Join the email community & make business building feel fun again! 🥳 Learn about 1:1 coaching
Nov 18, 2022
41 min

One of the BEST ways to book new clients is to create incredible client experiences! And how do we create amazing client experiences?? It often starts with the systems and tools that we're using behind the scenes!In today's episode, Rebecca and I are chatting about how implementing easy-to-use systems can be the biggest game changers inside of your business!Rebecca Jones is the founder of Rebecca Jones Solutions, an operations management house for wedding professionals. She serves wedding industry professionals by helping them organize the backend of their business, find clarity, and gain more freedom by improving their operational efficiency through strategic systems and processes.No matter what point you're at in your business and what systems you have in place -- I think you'll gain so many nuggets of insight from our conversation! Links from today's episode:Connect with Rebecca on InstagramDownload her free guide: The ultimate guide to grow your teamI'D LOVE TO CONNECT WITH YOU! Say hello to Krista on Instagram 👋! Leave a review on Apple Podcasts (help other folks find the podcast too 🙋♀️) Join the email community & make business building feel fun again! 🥳 Learn about 1:1 coaching
Nov 15, 2022
50 min

You know that feeling when your gut tells you it's time to make a change and you immediately feel overwhelmed and scared because you don't feel ready!? As entrepreneurs, it's a sensation and a feeling that we feel time and time again, especially when it's time to make a pivot and try something new in our business.In today's episode I'm thrilled to be chatting with Shannel Resto, founder and photographer of SJR Photography -- Shannel is an internationally based artist, who recently relocated to Atlanta from New York City as a rehearsal director, dance educator, dancer, photo editor, project manager, and photographer. You can honestly say that she wears ALL of the creative hats! In this conversation, Shannel and I are talking all about how we (as business owners and creatives) need to lean into our gut more, chase after our passions, push past our fears (and our ego), and take on new and challenging opportunities that will help us grow.Whether you're a photographer, creative or an online business owner -- I know this episode will be impactful for you! Shannel is such an inspiration and really gets honest about what it takes to succeed (hint: you already have what it takes inside of you!)I'm excited for you to listen in & share your takeaways from the episode!Links from the episode:Purchase Shannel's self-published coloring book!Connect with her on instagram💛 Remember, we're all in this TOGETHER!I'D LOVE TO CONNECT WITH YOU! Say hello to Krista on Instagram 👋! Leave a review on Apple Podcasts (help other folks find the podcast too 🙋♀️) Join the email community & make business building feel fun again! 🥳 Learn about 1:1 coaching
Nov 10, 2022
47 min

This episode is really important, y'all. Sometimes we need a reminder to take up space and live out our purpose – both in our life and in our business.How often have you found yourself not living your fullest potential because you’re too afraid of what other people might say or think? If you’re anything like me, it’s happened more times than you’d like to admit.Maybe you’re experiencing this season right now, where you find yourself not playing big and not showing up fully for the things that mean the most to you because you feel distracted by the daily tasks and chasing after the vanity metrics (does that resonate)? Or maybe you're not chasing after the bigger dreams because you're too afraid of failure or what other people might think of you. .In this episode we're getting vulnerable and honest about why what we do MATTERS and that it's so so important for us to show up for ourselves and our bigger dreams. I can't wait for you to listen in and i'd love to hear your takeaways and aha moments from it💛 Remember, we're all in this TOGETHER!I'D LOVE TO CONNECT WITH YOU! Say hello to Krista on Instagram 👋! Leave a review on Apple Podcasts (help other folks find the podcast too 🙋♀️) Join the email community & make business building feel fun again! 🥳 Learn about 1:1 coaching
Nov 9, 2022
22 min

One of the BIGGEST mental hurdles that we have to overcome as business owners, is learning how to reshape how we think about our money & finances. In today's episode I'm excited to be chatting with Lynda McDonell, a Financial Coach who partners with female entrepreneurs to help them take control of their money AND their thoughts, to reduce their anxiety around finances, and to use money as a tool to level up not just wealth, but all aspects of their lifeIn this conversation, Lynda is sharing her signature method for helping us see success with our finances. Her prosperity roadmap includes:Opening your mind to possibilities, goals and valuesCreating an aligned spending planCreating small winsLeverage those wins to make more progressReview, adjust and repeatI'm excited for you to listen in & share your takeaways from the episode!Links from the episode:Book mentioned: Atomic Habits by James ClearConnect with Lynda on InstagramCheck out her financial resources on her websiteI'D LOVE TO CONNECT WITH YOU! Say hello to Krista on Instagram 👋! Leave a review on Apple Podcasts (help other folks find the podcast too 🙋♀️) Join the email community & make business building feel fun again! 🥳 Learn about 1:1 coaching
Nov 3, 2022
54 min
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