Let me guess....you've been in business for YEARS and you *think* you know what strategies will work to bring in new clients... but you're still not getting the leads and bookings you want? I know this is a common trap that you're falling into...How? Because I fell into it too. This morning, I had a discovery call with a client where I did zero selling. We talked, we laughed about how awkward it feels being in front of a camera for brand photos, I showed her my packages, and she immediately ...
May 7
24 min
You know that feeling when you KNOW what you should be doing to grow your business, but you keep finding excuses not to do it? I do too, because I was living in that cycle for months. I wanted visibility and to be sharing more BTS, real life reels and videos but I kept stopping myself from creating them because I needed things to look good. Then I realized, I was the problem, not the messy house. So, I started a visibility challenge that changed everything. In just 8 days, I went from trial r...
Apr 24
17 min
You can be an expert at helping your clients with something... and then when it comes time to take your own advice, you have no clue what you're doing. I know you know that feeling lol. Taking our own advice is often the hardest thing to do as a business owner. As I'm going through my own rebrand right now, I'm realizing I'm doing literally everything the "wrong" way (according to "brand experts")... and honestly my business has never felt more aligned. I'm breaking every rebrand rule I...
Apr 17
28 min
Follow along with my visibility challenge: www.heykristamarie.com/email When it comes to growing your business, visibility isn’t just about showing up more. It’s about building a system that keeps working for you… even when you’re not online. Most business owners are stuck relying on Instagram to bring in leads, constantly posting, trying to stay consistent, and feeling like everything slows down the moment they stop showing up. Which is exactly why your visibility feels exhausting (and hones...
Apr 2
16 min
When it comes to creating content, the "creation" part isn't actually your problem. You have the ideas, but you are also feeling pressure to constantly come up with content that feels new and exciting and will make your audience interested in engaging. So many people are stuck in a cycle of brainstorming content ideas, second-guessing every single post they create..and then ultimately ghosting their IG when they can't think of anything new to post. Which is why your content process feel...
Mar 26
16 min
Before you invest thousands into a copywriter and website designer, you need to be able to answer some really important questions on your own...or else you'll invest $10k and see no real return (of new clients). I've seen countless clients invest in a website makeover when they're in a slow season, hoping it will turn everything around. But most of them don't understand their ideal client enough to make the investment worth it. You have to first understand what your ideal client really wants ...
Mar 19
25 min
If your website isn't bringing in new leads and you feel like you constantly have to be showing up on Instagram to market your services… this episode is for you. Because the truth is, your business shouldn’t rely on you being online 24/7 in order to attract new clients. When you have a strong website that's set up with the right SEO strategy, it can continue bringing in leads even when you’re not posting, not creating content, and not actively marketing. I’m sharing some of the biggest insigh...
Mar 12
25 min
We put so much pressure on ourselves to make every new service launch flawless: perfect pricing, perfect workflows, perfect offer. But the reality is, you have to let yourself launch 'messily' if you want to be able to refine it and turn it into an offer that brings in substantially more money and clients. In today’s episode, I’m walking you through how to create offers that you and your clients LOVE, and that transform the financial future of your business. Because having a business th...
Oct 16, 2025
21 min
If you’ve been sitting at your laptop wondering what to post on IG -- or feeling like you’re creating content just to *hopefully* get more engagement -- this episode is going to feel like a breath of fresh air. Your BEST content is hiding in plain sight… in the small, ordinary moments of your day. I’m sharing what I learned from recording daily episodes for seven weeks straight -- and how it rewired my creativity. Instead of overthinking my content, I started spotting everyday stories that I ...
Oct 2, 2025
16 min
In today's episode we're talking through how you can create a cohesive brand (that goes far beyond your brand colors and photos) and that creates a cohesive EXPERIENCE for your dream clients (that they can't stop talking about). We're diving into: How brand cohesion goes far beyond colors and photos -- it’s about creating a consistent experience your clients can feel every time they interact with your brandHow your brand colors should not only feel authentic to you, but also resonate wi...
Sep 25, 2025
28 min
Load more