Selling the Cloud
Selling the Cloud
Mark Petruzzi, Cathy Minter, Paul Melchiorre, Katerina Ostrovsky
Aligning Strategy in Marketing, RevOps, and Sales Part 2 with Kunal Mehta, Bain Consulting
29 minutes Posted Apr 18, 2024 at 1:00 pm.
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Today we are covering three main areas.

1) the strategies that B2B companies can use to alignment strategy across marketing, rev ops, and sales.

2) how data analytics helps marketing, rev ops, and sales work more effectively together.

3) how should we be thinking about continuous improvement across marketing, rev ops, and sales.

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