Rooted in Retail
Rooted in Retail
Crystal Vilkaitis
How to Keep Your Retail Business Fresh (Even in a Niche Market)
47 minutes Posted Oct 9, 2025 at 12:00 pm.
0:00
47:39
Download MP3
Show notes
Running a successful niche retail business takes more than just passion—it requires strategy, creativity, and the ability to adapt. In this episode of Retail Therapy, Bob Phibbs, The Retail Doctor, sits down with Richard Matney, owner of Board Game Paradise, to talk about the realities of running and expanding a specialty store. Richard shares the challenges of needing space for a second location, the importance of understanding your target audience, and how he keeps his store fresh and excit...