Rooted in Retail
Rooted in Retail
Crystal Vilkaitis
Rebuilding Retail from the Ground Up
48 minutes Posted Oct 12, 2025 at 12:00 pm.
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Joy Fan, Founder of Storefront and lead of Retell.co, is transforming how independent retailers grow, connect, and thrive. Through innovation, pop-up strategies, and purpose-driven communities, she’s redefining what it means to create value in today’s retail landscape. Her approach blends creativity and connection, empowering brands to stay flexible and human in a rapidly changing world. This is a must-listen for indie shop owners, retail visionaries, and creators ready to rebuild with heart,...