The Lift: Smart Conversations about SaaS Growth
The Lift: Smart Conversations about SaaS Growth
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The SKU Trap: Why Product Sprawl Is Strangling Your Revenue
34 minutes Posted Feb 6, 2026 at 2:00 pm.
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Show notes
In this episode of The Lift, Mark Evans and James McArthur delve into modern revenue operations with Mat Rodriguez, the VP of RevOps at Yugabyte. Mat shares insights on his role, including daily tasks like forecasting and deal support, and the challenges of standardizing pricing across deals. He discusses how his background in consulting shapes his strategic approach at Yugabyte. The conversation also covers how Yugabyte is integrating AI to improve operations, from pricing analys...