#542 - Why Discounts Attract the Worst Customers***** This week's episode is brought to you by: MARQII VISIT: https://marqii.com/This week's episode is brought to you by: RESTAURANT TECHNOLOGIESVISIT: https://www.rti-inc.com/ *****PRICE is different than VALUE.The worst customers want the lowest price possible.The best customers want the most for their money. Make sure you're attracting the right one.  ***** If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset...  CLICK HERE: https://www.therestaurantmarketingmindset.com/ If you're ready to learn more about the P3 Mastermind... CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site... CLICK HERE: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts... CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809