If you've listened to any other episodes of Pod Theory, you know consistency is one of most talked about subjects on this show. Without it, nothing good will come from your efforts. If your audio quality is great one episode, then terrible the next, no one will know what you're going to bring them from one show to another. If your content hits on all cylinders today, but clearly showcases that you phoned it in the next, no one is going to get hooked on your podcast. And if you start getting inconsistent with new episode releases, you may as well pack it up and head home.

There are just too many podcasts out there for people to choose from. And if you think that any listener you've gained is going to keep coming back while you fall deeper and deeper into a pit of inconsistency, you are sadly mistaken. They may hang out for a little bit out of habit, but soon they'll discover another podcast that does deliver with consistency. And once you've lost them and their time to another podcast, it's extremely difficult to get them back.

In Episode 70 of Pod Theory, I'm going to share three reasons why consistency is critical to your podcast. These aren't the only reasons consistency is king, but they're towards the top of the list and will help you understand why inconsistent habits will stop any podcast dead in its tracks. 

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