Our SKU'D View
Our SKU'D View
MicroD
Retail is changing quickly for business owners. Each week, join Chris Lamb and Emily Stalvey, website and marketing experts in the retail industry, as they talk with experts in the home furnishings retail industry about technology trends, marketing tips, and ways you can employ growth hacking to your retail brand. If you have a retail store that’s ready to be online or a brand that needs advice about leveraging retail web technology and retail marketing, this podcast is just for you.
Season 2 Wrap-Up
Chris steps in for a brief message to our listeners: Our SKU’D View is taking a brief break for summer. A huge THANK YOU to all our guests this season! If you have any ideas or topics you would like to see covered in the upcoming season, please let us know: [email protected] Thanks for listening! We’ll be back!   Credits Producers: Chris Lamb and Emily Stalvey Post-Production Coordinator and Editor: Chris Lamb Theme: Richie Gaiser
Jun 5, 2020
2 min
Recovery Strategy: Technologies That Helped Retailers During COVID-19
In this episode of the podcast, Emily talks with Nate Smathers and Website Advisor Manager, Victoria Vizard, on the technologies that helped retailers to keep selling during the COVID-19 pandemic. Hear which technologies were extremely successful and the strategies for continuing the use of these tools and technologies out of the recovery and into the future. Something you’d like to hear in a future episode? Let us know! [email protected] Thanks for listening!   Credits Host: Emily Stalvey Guests: Victoria Vizard and Nathaniel Smathers Producers: Chris Lamb and Emily Stalvey Post-Production Coordinator and Editor: Chris Lamb Theme: Richie Gaiser
May 29, 2020
26 min
Recovery Strategy: Inside Look at Furniture Shoppers After COVID-19
Emily invites Keith Johns back on the podcast to talk about the two types of consumers that will emerge in the recovery – those who are willing to come to the store (Willing Consumer) and the ones who still want to shop online only (Cautious Consumer). Keith goes in-depth on the topic and gives advice on how to connect with these consumers online and in the store, and what should be considered in your messaging to both groups. Something you’d like to hear in a future episode? Let us know! [email protected] Thanks for listening!   Credits Host: Emily Stalvey Guest: Keith Johns Producers: Chris Lamb and Emily Stalvey Post-Production Coordinator and Editor: Chris Lamb Theme: Richie Gaiser
May 22, 2020
16 min
Recovery Strategy: How Digital Commerce Helped Retailers in Crisis
MicroD website and ecommerce experts join the podcast episode this week to discuss the impact of COVID-19 on the retail world and, more importantly, how digital commerce is helping them in recovery. Join Jay Diamond and Ken Widger as they dive into the digital commerce strategy for retailers who need a plan to start reopening their showroom doors. Something you’d like to hear in a future episode? Let us know! [email protected] Thanks for listening!   Credits Host: Emily Stalvey Guests: Jay Diamond and Ken Widger Producers: Chris Lamb and Emily Stalvey Post-Production Coordinator and Editor: Chris Lamb Theme: Richie Gaiser
May 15, 2020
26 min
Recovery Strategy: Marketing Advice for Retailers
Retailers are looking for advice on building a strong ecommerce website and powerful digital commerce strategy as the states open the economy. Marketing experts, Emily Stalvey and Nate Smathers, talk about what marketing campaigns worked for retailers during the pandemic. And outline some best practice for marketing in the recovery. No matter what impact COVID-19 has on your retail store, you can find advice for your business in our new series "Recovery Strategy" featured all month. Something you’d like to hear in a future episode? Let us know! [email protected] Thanks for listening!   Credits Host: Emily Stalvey Guest: Nathaniel Smathers Producers: Chris Lamb and Emily Stalvey Post-Production Coordinator and Editor: Chris Lamb Theme: Richie Gaiser
May 8, 2020
29 min
Ecommerce Shifts Through the Pandemic
Ecommerce has always been a topic that furniture retailers have avoided in the past. But now, in the midst of the COVID-19 pandemic, furniture retailers are starting to embrace ecommerce in a big way. Emily talks with Keith Johns, MicroD's COO, about this shift in attitude. What role does ecommerce play both during and after the crisis? With more consumers shopping for furniture online, is ecommerce for furniture retail a continuing trend? What massive opportunity does ecommerce present to retailers? Listen and find out what can be done to get ahead, and come out strong as this crisis ends. Something you’d like to hear in a future episode? Let us know! [email protected] Thanks for listening!   Credits Host: Emily Stalvey Guest: Keith Johns Producers: Chris Lamb and Emily Stalvey Post-Production Coordinator and Editor: Chris Lamb Theme: Richie Gaiser
Apr 24, 2020
16 min
The Effect of COVID-19 on Furniture Manufacturers
Home furnishings retailers across the country have felt the effects of the COVID-19 pandemic – from adjusting their hours to being forced to temporarily close for stay-at-home protocols. So much focus has been on the retailers – but what impacts have the manufacturers faced during this time? Emily asks guest Erika Latham how manufacturers in the home furnishings industry have been impacted by the COVID-19 crisis. What steps are they currently taking? What are some other ways they can support their retail channels? Note: Apologies for the sound quality on this episode. We recorded this remotely but the topic is so important we had share it. Something you’d like to hear in a future episode? Let us know! [email protected] Thanks for listening!   Credits Host: Emily Stalvey Guest: Erika Latham Producers: Chris Lamb and Emily Stalvey Post-Production Coordinator and Editor: Chris Lamb Theme: Richie Gaiser
Apr 10, 2020
15 min
Online Tools Powering Sales in Retail Stores
If you want to make the most of the in-store shopper, find out what online tools can get them across the finish line. Incorporating your online techniques to the retail store creates a seamless online to offline (O2O) business model – and one that only the most successful retailers use in 2020. Take your online store and offline store to the next level with these tools and tips from MicroD experts. Something you’d like to hear in a future episode? Let us know! [email protected] Thanks for listening!   Credits Host: Emily Stalvey Guest: Caleb Fountaine Producers: Chris Lamb and Emily Stalvey Post-Production Coordinator and Editor: Chris Lamb Theme: Richie Gaiser
Mar 27, 2020
14 min
Positive Trends in Retail for 2020
If you want to understand the website trends in furniture retail for 2020, listen to this episode. For a company focused on the furniture industry, MicroD talks with retailers about the positive trends in retail and how local furniture competition is stacking up. Amid uncertainty and after overcoming tariffs, furniture retailers show positive signs that innovation is on the rise. Furniture retailers focused on growing their local business and online presence will find great insight from retail experts in this episode. 2020 is a year of optimism and focus. Emily Stalvey talks with Dalton Stone on what he’s hearing from furniture retailers and their plans for 2020. Something you’d like to hear in a future episode? Let us know! [email protected] Thanks for listening!   Credits Host: Emily Stalvey Guest: Dalton Stone Producers: Chris Lamb and Emily Stalvey Post-Production Coordinator and Editor: Chris Lamb Theme: Richie Gaiser
Mar 13, 2020
13 min
Promoting Your Brand on Facebook in 2020
Chris Lamb asks Rich Barker on the show to explain his 2020 Facebook Ads strategy to listeners. It's a simple strategy that can make a big impact for your brand. Attention MicroD customers: DRIVE Conference is almost here! REGISTER NOW If you have any ideas or topics you would like to see covered in future episodes, please let us know: [email protected] Thanks for listening!   Credits Host: Chris Lamb Guest: Rich Barker Producers: Chris Lamb and Emily Stalvey Post-Production Coordinator and Editor: Chris Lamb Theme: Richie Gaiser
Feb 14, 2020
11 min
Load more