Show notes
Have you been looking for good ways to spend time outside with your friends or loved ones? You can only take so many walks or sit on so many park benches, and many people are still being cautious about the pandemic – or enjoying their new habit of spending time outdoors that they learned during the pandemic. Today’s guest is one of the founders of CrossNet, a unique four-way net that allows for a different type of volleyball game. Listen in to hear an interview with Chris Meade, one of the founders of CrossNet, to learn how CrossNet was created, what the patent process was like, and how B-to-B partnerships work.
Topics Discussed in Today’s Episode:
- Chris’s favorite surface to use CrossNet
- How Chris came up with the idea for CrossNet
- Other ideas that Chris came up with
- The process of making the first CrossNet
- What Chris has seen from a competition standpoint
- How the outreach with Facebook works
- When CrossNet started the patent process
- How COVID affected CrossNet
- How quickly the patent was issued
- How CrossNet scales
- The first channels CrossNet approached for audience building
- The product-testing process
- How the CrossNet team looks at Spike Ball
- The qualitative and qualitative numbers CrossNet Looks at
- How CrossNet priced its net
- How CrossNet’s B-to-B partnerships work
- How selling on Amazon works from CrossNet
- What channels work best for CrossNet
- The data in SnapChat’s ad platform
- How CrossNet made millions on a $60 ad
- Networking on LinkedIn
- How to segment the messaging for different demos
- How the Today Show segment came about
- The biggest reason people have not to buy CrossNet
- Conversion rate data on afterpay methods
- Chris’s thoughts about an exit strategy
- Advice for new entrepreneurs
Resources:
Sports and Fitness Product Fulfillment
CROSSNET is the world's first four square volleyball game.
