Show notes
This season on North Report we speak to even MORE experts and thought leaders in Toronto and beyond about their expertise in a variety of industries.Episode 1 speaks to Morgan Kelly [Chief Executive Officer] and Noah Marconi [Chief Technology Officer] from Tag Innovation; an innovation lab supporting loyalty programs with expertise in software, analytics, blockchain and corporate education. They explore why blockchain should be incorporated into enterprise companies, and how to sell your appropriate emergent technology to said business. They incorporate both technical and high-level expertise while discussing reward programs in the travel industry, redeeming a plateau of points, and how to be a partner in enterprise rather than a point of resistance.Enjoying North Report? Be sure to tag us @north_reportTime Guide00:31 - Introductions04:30 - Selling Emergent Tech06:08 - What is Blockchain?10:38 - For those in Loyalty...12:35 - Why the Travel industry?15:09 - Legacy Loyalty17:00 - Sunrise in Enterprise20:16 - Feet in door26:20 - Leveraging blockchain?28:57 - What would you do differently?32:57 - Current Major Challenges35:59 - Common Myths or Misunderstandings40:00 - Company Risks48:33 - Favourite Books50:41 - Tag Innovation is a Certified Aboriginal Business51:56 - ConclusionsSocial:https://www.instagram.com/north_report/https://www.linkedin.com/company/the-north-reportLinks:https://www.linkedin.com/in/morgan-kelly-71730213/https://www.linkedin.com/in/noahmarconi/https://www.taginnovation.io/If you'd like to be a guest on a future episode or want to hear more about a topic, email us at [email protected]