No Trade Secrets
No Trade Secrets
Jarome McKenzie
Everyone sees the most visible part of a founder’s journey: the outcome. But the truth is that few understand the mindset, pressure, and discipline behind it.This podcast explores the deeper system behind business and life. The beliefs, habits, and decisions that shape growth long before the numbers appear.Through thoughtful conversations, Jarome McKenzie sits down with founders, operators, and thinkers who have built meaningful things. Together they explore the moments that shaped them, the pressure that forged their discipline, and the mindset behind their success.Jarome approaches each episode as both a builder and a student. He learns alongside the audience while weaving each guest’s insights into the frameworks he uses with founders and leaders.The result is an honest exploration of business, leadership, and intentional living. A look at how great builders think, make decisions, and design lives that matter.
Play the Swing You Brought - Ep. 31
Every founder chases their "A-game," but the truth is that your peak state is a variable, not a constant. In this debrief, Jarome uses a powerful metaphor from golf - playing the swing you brought to the course today - to dismantle the dangerous idea that your best is a fixed standard. This episode isn't about lowering your ambition; it's a masterclass in strategic acceptance and intelligent adjustment. You'll learn the system for navigating the imperfect rounds of business, how to win w...
Jul 10
18 min
From Competitors to Collaborators: A New Playbook for the Hospitality Industry w/ Anton Kinloch (Part 3) - Ep. 30
Welcome back to the powerful conclusion with Anton Kinloch, the visionary force behind Lone Wolf Kingston. In PART THREE, we move from the foundational 'whys' of building a values-driven business to the gritty, in-the-trenches reality of sustaining it against all odds. How can you turn competitors into collaborators to strengthen the entire industry? What is the disproportionate, soul-crushing power of a single negative review, and how can you fight back? And what's the one simple question yo...
Jul 8
34 min
Why Your Favorite Restaurant is Struggling, the Truth About Michelin, and the 1% Transparency Rule w/ Anton Kinloch (Part 2) - Ep. 29
Welcome back to another raw and unfiltered conversation with Anton Kinloch, a 25-year veteran of the food and beverage industry. In PART ONE, we laid the groundwork for Anton's philosophy on building authentic community. In PART TWO, we’re pulling back the curtain on the entire industry’s darkest secrets. What toxic culture of abuse and unpaid labor is hiding behind the world’s most celebrated Michelin-star restaurants? Are prestigious industry awards just a “pay-to-play” game for giant corpo...
Jul 6
34 min
From Kitchen Dreams to Bar Realities, The Art of Researching Your Guests, and Why Hospitality Starts With Your Staff w/ Anton Kinloch (Part 1) - Ep. 28
Anton Kinloch set out to be a chef, graduating from the Culinary Institute of America with a business degree in hand. But his first job behind a bar triggered a massive pivot. He discovered the power of instant gratification - seeing a guest's reaction in real-time, and realized the financial upside of a beverage-first model. In this episode, Anton unpacks his playbook for engineering unforgettable guest experiences, revealing why true hospitality starts with paying your staff a living wage a...
Jul 3
31 min
Listen Before You Lead: Clarity Over Control - Ep. 27
Leadership communication isn't about speaking well or being persuasive; it’s the disciplined practice of understanding before trying to be understood. In this debrief, Jarome dismantles the common misconception that communication is simply the transfer of words, revealing it as the transfer of meaning. He introduces the "leader's temptation" - the urge to jump into correction and solution-mode, and explains how this single impulse can create a vicious cycle of misalignment and disengagement. ...
Jul 1
18 min
The Two Jobs of a Leader and Generating True Buy-In w/ Erik Berglund (Part 3) - Ep. 26
Welcome back to the finale of our deep dive with communication and leadership expert, Erik Berglund! In PART THREE, we pivot from the foundational principles of influence to the tactical execution that separates good leaders from great ones. What are the only two jobs a leader is truly responsible for? What is the three-step "enrollment" formula that generates authentic buy-in without manipulation? And what is the most common trap that turns high-performing experts into burnt-out, ineffective...
Jun 29
28 min
Cracking the Communication Code, Cultural Nuances, and How to Truly Influence People w/ Erik Berglund (Part 2) - Ep. 25
Welcome back to another powerhouse session with the incredible Erik Berglund! In PART ONE, we laid the groundwork for understanding our internal decision-making frameworks. In PART TWO, Erik shifts from the "what" to the "how," giving us the tactical playbook for authentically influencing others. How do you uncover someone's preferred communication style when they don't even know it themselves? What's the critical difference between using scarcity as a cheap tactic versus inspiring through ab...
Jun 26
33 min
Beyond Words: The Three Arenas of Communication and Influence w/ Erik Berglund (Part 1) - Ep. 24
Most leadership problems are just communication problems in disguise. So what if you could master communication by treating it not as a soft skill, but as a sport you can practice and win? In PART ONE, communication expert Erik Berglund unpacks his playbook, revealing the three distinct arenas of communication: information transfer, shared experience, and pure influence. He challenges you to recognize that your default communication style is likely a foreign language to others and provides th...
Jun 24
26 min
The Human Side of AI, Why Money Stops Moving the Needle, and The Power of In-Person Community  w/ Michael Greenberg (Part 2) - Ep. 23
Welcome back to No Trade Secrets! We're thrilled to have AI and Operations expert Michael Greenberg back with us. In PART ONE, we laid the groundwork for leveraging automation in your business. In PART TWO, we shift from theory to execution and dive deep into the human element of entrepreneurship. How do you get your team to stop fearing AI and start embracing it as a tool for high-impact work? What happens when the financial milestones stop bringing you joy, and what truly drives a founder's...
Jun 22
39 min
Automating Chaos, Building Custom Tools, and AI Readiness w/ Michael Greenberg (Part 1) - Ep. 22
In the deafening roar of AI hype, it’s easy for founders to feel like they’ve already missed the boat. Michael Greenberg, founder of 3rd Brain Digital Operations and author of The Digital Operations Playbook, is here to tell you that’s not true—but you can’t start with the shiny new tools. You must fix the foundation first. In this episode, Michael dismantles the myth of overnight AI success, revealing why you can't automate chaos and why most businesses are dangerously unprepared for the fut...
Jun 19
42 min
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