Next in Media
Next in Media
Mike Shields
How Brands Can Fight Back Against Walled Garden Dominance
19 minutes Posted Dec 30, 2024 at 10:00 am.
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Next in Media spoke with Michael Pollack, Managing Director, Digital Media Solutions at Epsilon, about why marketers don't like spending all their dollars with a few digital giants, and how relying on a single cookie replacement won't cut it in a signal loss world.