Move The Needle
Move The Needle
Greg Hartle and Jason Zook
Launching An Online Business With Little Investment Capital
1 hour 25 minutes Posted Jul 18, 2019 at 7:00 am.
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Show notes

Topics discussed in this episode include:

  • Jason discusses how he got started building online courses.
  • Why Jason decided to build is own online course hosting software.
  • How much money Jason invested into his first software-as-a-service application, Teachery.
  • The offer Jason made to get the initial users on the platform.
  • The ways Jason marketed Teachery in the early stages to reach its first 100 customers and $6,500 monthly recurring revenue.
  • Views on paying yourself in the early days of launching a business.
  • Views on organic growth versus manufactured growth.
  • How to avoid competing against other companies that truly aren't your competitors anyway.
  • Jason's plans to move Teachery from self-employed status to business owner status.
  • The crazy back story of how Greg ended up with 150,000 ornaments.
  • The steps Greg took to launch his first e-commerce business, Only Ornaments.
  • Views on how to keep costs low when running a product-based business.
  • How Greg calculates a return-on-investment in terms of time, not just money.