More Than More
More Than More
CENTURY 21 Signature Real Estate
Welcome to More Than More Podcast by CENTURY 21 Signature Real Estate. We discuss building profitable, sustainable and fulfilling businesses, careers, and lives through real estate. Join us weekly for special guest speakers, market updates, and information to help you build a better business.
Cognitive Biases
BUILD A BETTER BUSINESS | You don't see the world as it is. You see it through the filters of your brain. Every conversation, decision, and client interaction is shaped by hidden cognitive biases—the mental shortcuts that influence how you think and respond. Learn to recognize them so you can communicate more effectively and make better decisions. Access the Cognitive Biases resource.    In this episode:  00:00 ChatGPT Hallucinations 00:49 Humans Are Biased Too 03:03 Biases as Brain Shortcuts 03:36 System One vs Two 05:56 What Is Cognitive Bias 07:33 Biases Used Against You 08:27 Anchoring Explained 10:12 Availability Heuristic 13:05 Loss Aversion 15:34 Framing and Contrast 18:40 Fundamental Attribution Error 20:34 Graceful Disposition 21:19 In-Group Bias Blindspots 23:23 Halo and Horn Effects 24:18 Bandwagon Social Proof 25:04 Peak-End Rule Memories 26:37 Negativity Bias Rewiring 28:22 Hindsight Bias Decisions 30:59 Confirmation Bias Bubbles 33:43 Survivorship Bias Story 36:16 Humility and Next Steps   Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate. Apple Podcasts Spotify YouTube
Jul 7
40 min
Think like a COO
PATH TO SIGNIFICANCE | The best business owners don't just ask what needs to get done. They ask, "What could run better?" Learn how thinking like a COO can improve the systems behind your leads, transactions, and marketing to build a business that scales. Access the COO resource.    In this episode: 00:17 CEO vs COO Hats 01:44 Defining the COO Role 02:51 Three Pillars Framework 05:27 Monthly COO Rhythm 06:22 SOPs and Role Clarity 08:38 Audit Client Experience 10:35 Strategic Questions to Ask 12:10 Fixing Repeat Problems 16:45 Make Time for Thinking 18:52 Tools to Get Started 20:56 Books and Final Advice   Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate. Apple Podcasts Spotify YouTube
Jul 2
23 min
Time Blocking Essentials
PATH TO SIGNIFICANCE | The difference between surviving and thriving in real estate often comes down to intentional time blocking. Learn how to structure your priorities around the activities that drive consistency, momentum, and long-term success. Access the time blocking framework on the Coaching page under Resources > Business > Time Blocking Essentials.   In this episode: 00:13 Why Choose Real Estate 01:19 My Own Boss Myth 02:45 Results Economy Reality 04:52 Time Blocking Basics 06:14 Daily Lead Generation 08:24 Start With Personal 09:54 Weekly Planning Strategy 11:47 Lead Gen and Incubation 13:39 Client Care and Follow Up 17:17 Work On Your Business 19:24 Mature Business Priorities 22:17 Keep Learning and Grow 22:51 Wrap Up and Next Steps   Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate. Apple Podcasts Spotify YouTube
Jun 26
23 min
Do You Want to Win or Be Right?
BUILD A BETTER BUSINESS | In real estate, it's easy to get pulled into battles over who's right, what's fair, or what someone deserves. But the agents who consistently win learn to prioritize outcomes over validation. Learn how ego quietly hijacks your focus and how to recognize when being right is costing you what you really want.  Use the reflection guide to help you put these ideas to practice.    In this episode:  00:53 Naming the OPE 01:46 But They're Wrong 04:59 Why Should They 06:03 Win Or Be Right 08:17 Two Levels Winning 10:25 Justice Ego Trap 11:41 Being Liked Avoiding Discomfort 14:48 Just Be Wrong 16:03 Stress Drama Tradeoffs 16:43 Ego Triggers List 17:07 Pride Strength Bullying 17:39 Being Liked Kind Candor 18:08 Consistency Control High Ground 20:53 Why We Struggle 22:05 Immaturity Low EQ 23:11 Bad Advice Validation 25:07 Pause Ask Better Questions 25:50 Four Questions Tattoo 27:54 Road Rage Outcome Focus 29:23 Choose Win   Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate. Apple Podcasts Spotify YouTube
Jun 24
30 min
Who Do I Hire First?
PATH TO SIGNIFICANCE | Steady leads and closings are coming in, but so are burnout, missed opportunities, and the feeling that there’s never enough time. Discover how delegation, outsourcing, and strategic hiring can help you reclaim your time and build a business that thrives through others. Use the Team Journey Map to see where you are and next steps.   In this episode: 00:32 Hitting the Ceiling of Complexity 01:21 Why Solo Stops Working 02:30 Delegation Is the Bottleneck 04:11 Leverage Your In-House Team 06:43 Build Coverage and Time Off 07:25 Outsource the Obvious Tasks 10:05 First Hires VA or Agent Help 13:34 Creative Help Before Committing 15:07 Hiring as Investment 15:36 The 10K Comparison 17:15 Returns and Delegation 18:33 From Solo to Owner 19:43 What to Delegate 20:31 Marketing Bucket 21:31 Transaction Operations 23:11 Lead Gen Support 24:50 Audit and ABC Model 26:56 Commitment and Resources 27:38 Building a Great Team 28:14 Reach Out for Help     Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate. Apple Podcasts Spotify YouTube
Jun 19
28 min
Cash Flow Progression
PATH TO SIGNIFICANCE | Many real estate agents are taught how to generate income, but few are taught how to manage it. In this episode, Dylan and Angela share a simple cash flow system to help you organize your finances, separate business and personal expenses, save for taxes, build reserves, and create a solid foundation for long-term success. To access the Cash Flow Roadmap and other money resources, click here.     In this episode: 00:29 Why Cashflow Matters 01:03 W2 Habits vs 1099 03:33 Stop Commingling Funds 05:54 Set Up Separation 08:01 Home Budget Basics 08:33 Save for Taxes 11:16 Stability to Success 11:56 Opportunity Reinvestment Fund 13:08 Build Business Reserves 14:58 Home Reserves and Investing 19:22 Reaching Significance 21:18 Profit Pleasure Purpose 22:35 Systems Beat Willpower 23:04 Final Takeaways   Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate. Apple Podcasts Spotify YouTube
Jun 15
23 min
Real Estate Industry Update: June 2026
INDUSTRY UPDATE | Dylan and Travis return to cut through the real estate industry's latest noise and focus on what agents and clients actually need to know. They unpack the interconnected debates surrounding Clear Cooperation, private listings, seller choice, the Zillow vs. Compass dispute, and the growing portal wars reshaping the industry.   They also break down the origins of Clear Cooperation, the rise of private listings and office exclusives, and the competing interests driving today's industry debates and what agents should focus on while the dust settles: clear communication, client education, and avoiding distractions from industry noise.   In this episode: 00:00 Podcast Catch Up   00:33 Noise Versus Signal   01:01 Trusted News Sources   05:23 Three Battles Framework   07:43 Clear Cooperation Origins   13:06 Defining PLNs   19:36 Seller Choice Tradeoffs   26:47 Zillow Compass Lawsuits   33:07 MRED And Data Sharing   36:41 Zillow Listing Access Rules   37:32 Illinois Feed Cut Injunction   39:16 Steelman Zillow vs MRED   46:39 Portal Coalition War   51:02 FTC Referral Fee Probe   59:23 Antitrust Heat on Compass   01:02:09 Industry Standards Accountability   01:05:09 Dual Agency Data Fight   01:07:49 Agent Guidance and Wrap Up   Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate. Apple Podcasts Spotify YouTube
Jun 12
1 hr 11 min
You Don't Win Arguments by Being Right
BUILD A BETTER BUSINESS | Most people assume better arguments lead to better outcomes, but facts alone rarely change minds. This episode explores why beliefs become tied to identity and why meaningful dialogue starts with lowering the emotional stakes. The goal isn't proving someone wrong; it's creating an environment where they feel safe enough to think again. Access the resource to 15 strategies for navigating difficult conversations here.   In this episode: 02:21 The Misconception About Arguments 03:11 Identity and Consistency 04:43 Lowering Defenses and Stakes 06:11 Strategy One - Facts as Weapons 06:52 Strategy Two - Never Correct First 09:37 Strategy Three - That's Interesting 10:36 Strategy Four - Mirror and Pause 11:57 Strategy Five - Lower Your Voice 13:13 Strategy Six - Label Their Emotion 15:15 Strategy Seven - Repeat Their Point Better Than They Can 17:23 Strategy Eight - The Power of Pausing 18:27 Strategy Nine - Asking Questions You Know 19:53 Strategy Ten - Reframing as Self Protection 21:31 Strategy Eleven - Never Defend Under Pressure 23:21 Strategy Twelve - Context Before Content 23:47 Strategy Thirteen - Clarification at Peak Emotion 25:15 Strategy Fourteen - Label Fear Not Flaws 27:34 Strategy Fifteen - End With a Question 28:26 Final Thoughts on Being Wrong     Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate. Apple Podcasts Spotify YouTube
Jun 9
29 min
Revisiting Archetypes
PATH TO SIGNIFICANCE | Most agents think they need to become someone else to grow their business. But what if your biggest opportunity is understanding how you’re already wired? In this episode, we explore the four Agent Archetypes and how leveraging your unique strengths can help you generate more opportunities and build stronger relationships. Want to dive deeper? Download the Agent Archetypes guide here.   In this episode: 01:35 How Archetypes Changed Coaching 02:45 The Four Archetypes Framework 03:37 Networker: People Powered Leads 04:38 Prospector: The Hunter Mindset 05:36 Converter: Turning Hands Raisers 06:39 Marketer: Staying Top of Mind 07:39 Years Later Key Lessons 11:00 Relational vs. Transactional 12:54 No Easy Archetype 15:44 New Agent Next Steps 18:33 Build Your Five Spokes     Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate. Apple Podcasts Spotify YouTube
Jun 8
19 min
Real Estate Market Update: June 2026
MARKET UPDATE | Join Dylan De Bruin, Chris Chiaramonte, Ethan Hokel, and Jason Mickelson as they discuss a housing market that remains “stuck” as rising inventory, affordability challenges, and persistent mortgage rates continue to shape today’s real estate landscape.   In this episode: 01:52 AI Slop Debate 03:18 ChatGPT Gets Tricked 07:36 June Market Update Begins 07:50 Transaction Volume Stuck 12:45 Home Prices Hold Up 17:31 Mortgage Rates Lock In 21:29 Fed Talk and Inflation 24:14 Berkshire Bets on Housing 27:15 Affordability Still Tough 28:13 Affordability Reality Check 29:22 Buy Now Or Wait 30:03 Inflation And Free Money 33:03 Standoff And Slow Reset 34:35 Inventory Finally Rising 36:16 Multiple Offers Myth 39:19 Builders Carrying Market 42:25 Bull Base Bear Outlook 45:11 Economy Sentiment Debate 47:21 Foreclosures And Debt Fears 50:19 Clients Using ChatGPT 53:00 Mindset And Second Half 57:52 Closing Thoughts     Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate. Apple Podcasts Spotify YouTube
Jun 5
59 min
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