Metadata Matters Podcast
Metadata Matters Podcast
GrayMeta
Episode 22: Metadata & Meta!
37 minutes Posted May 10, 2021 at 12:00 pm.
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Show notes

This week, we talk to Rob Tucker, Founder & CEO at Meta about how their film & broadcast content metadata platform is helping customers manage their data. We discuss a range of topics including:

  • the impact of bad data to a media organisations
  • how metadata drives viewer engagement and reduces churn
  • and some exciting example of how using different types of metadata could improve content personalisation