Marketing Ops Confessions
Marketing Ops Confessions
MadKudu
Optimizing People, Processes and Technology (ft. David Kreitter)
55 minutes Posted Mar 3, 2022 at 6:00 pm.
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In this episode we talk to David Kreitter, Head of Makrketing Operations at Workato, about structuring systems architecture and teams. He talks about the potential of a master data management system, the optimal organization of people, processes, and technology, and centralizing operations.