The E-Comm Show
The E-Comm Show
Andrew Maff
Shopify Growth Tips from Grill Your Ass Off: Scaling a Veteran-Owned Brand to 7 Figures | EP. #201
23 minutes Posted Sep 17, 2025 at 4:00 am.
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Looking for Shopify growth tips that actually work? In this 201st episode of The E-Comm Show, host Andrew Maff chats with Jason Murff, U.S. Army veteran and founder of Grill Your Ass Off, about how he scaled his veteran-owned seasoning brand into a seven-figure Shopify business. From launching with just four blends to managing 65+ SKUs across retail, ecommerce, and BBQ communities, Jason shares what it takes to grow a brand with personality in a crowded market. We cover Shopify apps that actu...