How do you scale a brand when your product is often a once-in-a-lifetime purchase? On this 200th episode of The E-Comm Show, Andrew Maff sits down with Mike Yarborough, founder of Rustic & Main, the handcrafted jewelry brand turning history and personal stories into wedding bands and engagement rings. What started with Mike drilling a hole through a block of wood in his garage quickly scaled into a multi-million-dollar brand with a retail store, 35 employees, and customers flying in from ...