MAP IT FORWARD Middle East
MAP IT FORWARD Middle East
MAP IT FORWARD
EP 1055 Part 5 of 5 | The Advice Every Coffee Roaster Needs to Hear (Ana Maria Donneys) | Map It Forward
28 minutes Posted Jul 10, 2026 at 2:00 am.
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Part 5 of 5: What should coffee roasters be doing now to prepare for the next phase of volatility? Ana Maria Donneys shares practical advice drawn from her experience as a producer, encouraging roasters to strengthen relationships, communicate earlier, understand how producers are financed, and plan ahead for lower yields and changing coffee quality. The conversation ends with a powerful reminder that paying producers on time isn't just good business, it's essential to building a resilient coffee supply chain.