Making a Ruckus
Making a Ruckus
Tracey O'Neill
Volunteering is changing — and bold leaders are rising to shift the system. Hosted by Tracey O’Neill — visionary consultant, mentor, trainer, and unapologetic disruptor — Making a Ruckus shakes up how we understand volunteering, leadership, and community. More than a podcast, it’s a movement to challenge old systems, measure what matters, and lead with courage, care, and connection.
People Don't Want to Volunteer. They Want to Belong: a conversation with Tom Gill
Tom Gill doesn't work in the volunteering sector. He's a cultural placemaking consultant and writer for The Guardian, who spends his career studying how cities and communities create connection.So, when he wanted to find community for himself, he didn't start with the research. He went looking for it in person, in his own neighbourhood.In this episode, Tom and I talk about what he found: what happened when he tried to volunteer, why the invitation to get involved can feel more like a job application than an invitation at all, and what gets lost when connection moves online.This one's for anyone who shapes how people first encounter your organisation, and for anyone who's wondered what volunteering might look like if we designed it around people and place rather than process.Want to hear more? Sign up for my newsletter at ⁠⁠www.traceyoneillconsulting.com.au⁠⁠ for fortnightly thinking on volunteer engagement, impact, and making a ruckus.Be Bold. Stay Curious. Keep making a Ruckus.Mentioned:Tom's website and Substack: www.Tom-gill.comFollow Tom on Instagram: ⁠@tomgillTom's article How to find community in 2025: ‘The most important thing I’ve learned is I’m not alone’Tom's article Write a card, read a poem, take fewer photos: how to feel more human in 2026Tom Gill's profile on The GuardianRobert Putnam's Bowling AloneHugh Mackay's booksOrganisations mentionedRed Frogs, AustraliaRiding for the Disabled, UKVolunteering AustraliaConnecting the CauseCity of Melbourne, Visitor ServicesAustralian Neighbourhood Houses and CentresConnect:Learn more: ⁠⁠traceyoneillconsulting.com.au⁠⁠Join the conversation on LinkedIn: ⁠⁠@traceyoneillcva⁠⁠Follow on Instagram: ⁠⁠@tracey.volunteerengagement⁠⁠Follow on Facebook: ⁠⁠Tracey O’Neill Consulting
Jun 23
1 hr 13 min
Measuring What Matters in Volunteer Engagement
"What gets measured gets managed." It's one of the most repeated phrases in leadership and reporting. But what if it's led us to pay attention to all the wrong things?In this episode of Making a Ruckus: Rethinking Volunteer Engagement, Tracey explores what happens when volunteer engagement is reduced to numbers, headcounts and hours. Through two powerful stories from her own practice, she reflects on the moments that shaped how she thinks about impact, attention, and the limits of measurement.Because sometimes the numbers tell us everything is fine when something important has been lost. And sometimes the most significant impact of volunteering ripples out in ways no annual report could ever capture.If you've ever struggled to explain the true value of volunteering to leaders, boards or funders — or wondered whether the reports you're producing are telling the whole story — this conversation is for you.Perhaps the question isn't whether we're measuring enough.Perhaps it's whether we're noticing what matters.Want to hear more? Sign up for my newsletter at ⁠⁠www.traceyoneillconsulting.com.au⁠⁠ for more rethinking on volunteer engagement, impact, and making a ruckus.Be Bold. Stay Curious. Keep making a Ruckus.Mentioned:Sue Carter Kahl Making a Ruckus interview Sue's article Beyond Measurement: Cultivating Attention and AlivenessConnect:Learn more: ⁠⁠traceyoneillconsulting.com.au⁠⁠Join the conversation on LinkedIn: ⁠⁠@traceyoneillcva⁠⁠Follow on Instagram: ⁠⁠@tracey.volunteerengagement⁠⁠Follow on Facebook: ⁠⁠Tracey O’Neill Consulting
Jun 16
21 min
Not Everything That Matters Can Be Counted: a conversation with Sue Carter Kahl
What if the most important impacts of volunteering can't be counted?In this episode of Making a Ruckus, Tracey is joined by volunteerism researcher, writer, and thought leader Sue Carter Kahl, whose work has challenged volunteer engagement professionals around the world to rethink how we understand and talk about impact.Sue shares insights from more than 30 years in the sector, including the research behind her doctoral dissertation, Making the Invisible Visible, and her ongoing work exploring the multidimensional value of volunteering.Together, Tracey and Sue unpack why so many organisations remain stuck reporting volunteer numbers, hours, and dollar values — and why, even when we do get more creative with data, it often still doesn't shift minds or unlock resources. Because the real barrier might not be the data at all. It might be the unexamined beliefs about volunteering that are unintentionally shaping decisions at every level of our organisations.They explore:Why hours and wage replacement rarely tell the full story of volunteeringHow to uncover and articulate the outcomes that matter mostPractical ways to move beyond counting activities and start capturing impactThe role of stories, relationships, and "witnessing" in understanding changeWhy leaders of volunteer engagement shouldn't wait for permission to tell better storiesThe hidden beliefs about volunteering that may be blocking change — and how to surface themThis conversation is about more than impact reporting. It's about what's at stake when we reduce volunteering to economic value — and what we risk losing if we start to commodify community. It's about the future of volunteer engagement itself: the stories we tell, the assumptions we challenge, and the role volunteering can play in building stronger, more connected communities.If you've ever felt frustrated that volunteer reports don't capture what you know is happening in your community, this conversation will give you practical ideas, fresh language, and permission to think differently.Because not everything that matters can be counted. And not everything that can be counted is what matters most.Want to hear more? Sign up for my newsletter at ⁠www.traceyoneillconsulting.com.au⁠ for weekly thinking on volunteer engagement, impact, and making a ruckus.Be Bold. Stay Curious. Keep making a Ruckus.Mentioned:Sue Carter Kahl Volunteer Commons websiteConnect with Sue on LinkedIn: @sue-carter-kahlSue's article "I Love Tracking My Volunteer Hours! - No Volunteer Ever"Sue's article "Trading Measurement for Witnessing"IAVE's Call to Action for the Future of VolunteeringConnect:Learn more: ⁠traceyoneillconsulting.com.au⁠Join the conversation on LinkedIn: ⁠@traceyoneillcva⁠Follow on Instagram: ⁠@tracey.volunteerengagement⁠Follow on Facebook: ⁠Tracey O’Neill Consulting
Jun 9
47 min
The Real Work of Volunteer Engagement
Season 3 of Making a Ruckus opens with a question that came out mid-sentence in a workshop, surprised the room, and hasn't left Tracey since.What if the real work of volunteer engagement is the work we keep putting off?Drawing on two stories from her own career, Tracey reflects on what happens when relationship-building gets squeezed out by operational demands, why the most important impacts of volunteering stay invisible to the leaders who most need to see them, and what it costs when nobody notices.Whether you're a leader of volunteer engagement, CEO, board member, or someone passionate about creating meaningful volunteer experiences, this episode will challenge you to think differently about what volunteering makes possible.Because if we can't see the value volunteering creates, we can't protect it, resource it, or make the case for it.Want more? Sign up for my newsletter at www.traceyoneillconsulting.com.au for weekly thinking on volunteer engagement, impact, and making a ruckus.Be Bold. Stay Curious. Keep making a Ruckus.Connect:Join the conversation on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠@traceyoneillcva⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠@tracey.volunteerengagement⁠⁠⁠⁠⁠⁠Follow on Facebook: ⁠⁠⁠⁠⁠⁠⁠⁠⁠Tracey O'Neill Consulting⁠⁠
Jun 2
23 min
Volunteer Love Languages: Designing Belonging
Over the past couple of months on Making a Ruckus, I’ve been exploring volunteer engagement through the lens of Volunteer Love Languages. Not to label people. But to notice something that doesn’t always get talked about. That people don’t just volunteer in different ways — they experience volunteering differently. And that shapes what keeps them there. Some people stay because they can contribute.Some stay because they feel seen.Some stay because of the connection.Some stay because they have something that reminds them of what they’ve done.Some stay because the space feels warm, human… like they belong. In this final episode, I bring all five love languages together and explore what they reveal about the volunteer experience — and why paying attention to this can help you create environments where more people feel connected, valued and able to stay. If you’ve been listening along, this episode will help you see the full picture. If you’re new, it’s a great place to start — and then go back and explore each episode in the series.Be Bold. Stay Curious. Keep making a Ruckus.Connect:Learn more: ⁠⁠⁠⁠⁠⁠⁠⁠www.traceyoneillconsulting.com.au⁠⁠⁠⁠⁠⁠⁠⁠Join the conversation on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠@traceyoneillcva⁠⁠⁠⁠⁠⁠⁠⁠Follow on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠@tracey.volunteerengagement⁠⁠⁠⁠⁠Follow on Facebook: ⁠⁠⁠⁠⁠⁠⁠⁠Tracey O'Neill Consulting⁠⁠
Mar 24
13 min
Physical Touch in Volunteer Engagement: When Care is Felt, Not Just Done
Physical touch is one of the most misunderstood — and often avoided — aspects of volunteer engagement.In professional settings, it raises important questions about boundaries, safety, and risk.So many organisations respond by removing it altogether.But what gets lost when we do that?In this episode, Tracey explores the love language of Physical Touch — not as something to apply, but as a way of understanding how some volunteers express care, offer reassurance, and create a sense of safety for others.This conversation moves beyond touch itself, and into something deeper:presence, human connection, and care that is experienced — not just delivered.We’ll explore:• Why physical touch can feel uncomfortable in volunteer settings• What science tells us about touch, connection, and the nervous system• The difference between physical touch and embodied presence• How trauma-informed practice and consent shape safe interactions• How to recognise volunteers who bring warmth and emotional awareness• The hidden emotional labour of presence-based roles• How to create environments that balance connection with clear boundariesThis episode invites leaders to reconsider what professionalism looks like — and what might be lost when warmth and connection is removed in the name of safety.Because sometimes the most powerful thing a volunteer offers…is simply being there.Be Bold. Stay Curious. Keep making a Ruckus.Connect:Learn more: ⁠⁠⁠⁠⁠⁠⁠www.traceyoneillconsulting.com.au⁠⁠⁠⁠⁠⁠⁠Join the conversation on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠@traceyoneillcva⁠⁠⁠⁠⁠⁠⁠Follow on Instagram: ⁠⁠⁠⁠⁠⁠⁠@tracey.volunteerengagement⁠⁠⁠⁠Follow on Facebook: ⁠⁠⁠⁠⁠⁠⁠Tracey O'Neill Consulting⁠⁠
Mar 18
26 min
Receiving Gifts in Volunteer Engagement: When Appreciation Becomes Something You Can Hold Onto
Receiving Gifts is often the volunteer love language that makes organisations the most uncomfortable.Volunteering is frequently framed as altruistic — something people do without expecting anything in return. Because of this, tangible gestures of appreciation can feel unnecessary, or they become standardised tokens given to everyone.But what if gifts aren’t really about the object at all?In this episode of Making a Ruckus, Tracey explores Receiving Gifts as a volunteer love language — and how tangible symbols can help people hold onto moments of contribution, recognition and belonging.Drawing on stories from practice, including a powerful moment with a volunteer named Rae, this episode explores:why gifts can feel complicated in volunteer cultureshow tangible gestures anchor memories of contributionthe difference between generic recognition and meaningful symbolshow policies and fairness can unintentionally make appreciation feel impersonalways leaders can design recognition that reinforces belonging rather than brandingBecause sometimes the most meaningful gift isn’t what it costs.It’s what it represents.Be Bold. Stay Curious. Keep making a Ruckus.Connect:Learn more: ⁠⁠⁠⁠⁠⁠www.traceyoneillconsulting.com.au⁠⁠⁠⁠⁠⁠Join the conversation on LinkedIn: ⁠⁠⁠⁠⁠⁠@traceyoneillcva⁠⁠⁠⁠⁠⁠Follow on Instagram: ⁠⁠⁠⁠⁠⁠@tracey.volunteerengagement⁠⁠⁠Follow on Facebook: ⁠⁠⁠⁠⁠⁠Tracey O'Neill Consulting⁠
Mar 10
24 min
Quality Time in Volunteer Engagement: When Presence Builds Belonging
When the Moments Between the Tasks Matter MostSome volunteers stay because of the moments between the tasks.For volunteers who value Quality Time, shared experience isn’t a bonus — it’s what gives volunteering meaning.Not every volunteer role naturally includes long conversations or team bonding. And this episode isn’t about adding hours to your already busy schedule as a leader of volunteers.This episode is about attention.It’s about how time is structured, who it’s shared with, and what our patterns of presence quietly communicate.In this episode, we explore:What Quality Time really means in volunteer engagementWhere it exists in volunteer rolesWhere it must be intentionally designedWhat happens when connection slowly fades awayThe difference between availability and presenceHow small, structured choices protect share experiencesWhy protecting these moments strengthens volunteer retention and sustainabilityVolunteering can be organised, efficient and well-managed…and still make people feel disconnected.Efficiency keeps programs running.Quality Time keeps people staying.Be Bold. Stay Curious. Keep making a Ruckus.Connect:Learn more: ⁠⁠⁠⁠⁠www.traceyoneillconsulting.com.au⁠⁠⁠⁠⁠Join the conversation on LinkedIn: ⁠⁠⁠⁠⁠@traceyoneillcva⁠⁠⁠⁠⁠Follow on Instagram: ⁠⁠⁠⁠⁠@tracey.volunteerengagement⁠⁠Follow on Facebook: ⁠⁠⁠⁠⁠Tracey O'Neill Consulting
Mar 4
18 min
Words of Affirmation in Volunteer Engagement: When “Thank You” Isn’t Enough
When Being Seen Is More Than Being ThankedLeaders of volunteer engagement are often excellent at recognition. We say thank you. We run awards nights. We celebrate National Volunteer Week. But for some volunteers, “thank you” isn’t the thing they’re listening for. They’re listening for indicators that they belong.They want to understand the difference they make. They want to know where they fit. They want to hear their contribution named in a way that strengthens belonging. In this episode, we explore:Why generic gratitude can feel hollowThe difference between appreciation and affirmationHow to recognise volunteers who value Words of AffirmationWhat it looks like to build a culture of noticing — not just recognition eventsHow affirmation strengthens psychological safety, retention, and sustainabilityThe kids of volunteer roles that might appeal to those who value Words of AffirmationWords of Affirmation is the easiest love language to attend to. It’s also the easiest to dilute.Because when contribution isn’t clearly visible, belonging becomes fragile. This episode isn’t about praising volunteers more. It’s about making volunteer contribution visible — consistently, specifically, and culturally. Be Bold. Stay Curious. Keep making a ruckus.Connect:Learn more: ⁠⁠⁠⁠www.traceyoneillconsulting.com.au⁠⁠⁠⁠Join the conversation on LinkedIn: ⁠⁠⁠⁠@traceyoneillcva⁠⁠⁠⁠Follow on Instagram: ⁠⁠⁠⁠@tracey.volunteerengagement⁠Follow on Facebook: ⁠⁠⁠⁠Tracey O'Neill Consulting
Feb 24
16 min
Acts of Service in Volunteer Engagement
Rethinking "It's Always the Same People"In this episode of Making a Ruckus, we explore Acts of Service as a volunteer love language — and what it means for leaders of volunteer engagement and volunteer management.If you've ever said, "It's always the same people who step up," this episode is for you.Some volunteers express care and commitment through actin. They respond quickly, thrive in urgency, and feel most connected when they are useful. But there's an important distinction between willingness and endless capacity — and many volunteer systems unintentionally reward over-giving.In this episode we discuss:Why urgency activates certain volunteersThe difference between reliability and resilience in volunteer leadershipHow volunteer engagement systems can reward availability over sustainabilitySigns of burnout in highly reliable volunteersPractical strategies for designing volunteer roles without creating dependencyThis episode is for volunteer managers, leaders of volunteer engagement, nonprofit leaders, and anyone responsible for volunteer retention and sustainability.The goal isn't to stop volunteers from stepping up.It's to ensure stepping up remains a choice — not an expectation.Be Bold. Stay Curious. Keep making a ruckus.Connect:Learn more: ⁠⁠⁠⁠www.traceyoneillconsulting.com.au⁠⁠⁠⁠Join the conversation on LinkedIn: ⁠⁠⁠⁠@traceyoneillcva⁠⁠⁠⁠Follow on Instagram: ⁠⁠⁠⁠@tracey.volunteerengagement⁠Follow on Facebook: ⁠⁠⁠⁠Tracey O'Neill Consulting 
Feb 17
31 min
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