Looking Out - The Podcast
Looking Out - The Podcast
Drew Smith & Joe Simpson
Connecting the dots across mobility, design, and culture. The partner show to Looking Out - The Newsletter.
EP26 - The (not so) Ferrari Luce
Jony Ive and Marc Newson have made their mark with the interior of the new Ferrari Luce. The response has been predictably immediate and intense. Some see a revolutionary rethinking of how electric cars should feel. Others see a perfectly resolved collection of beautiful objects that nonetheless miss what a Ferrari should be all about What does this interior say about how we design cars, and the relationship between industrial and automotive designers and car culture? And what's t...
Mar 4
1 hr 22 min
EP25 - The Jaguar Type 00: but what does it *mean*?
There's been a lot said about how the Jaguar's rebrand and the Type 00 look. But what do they mean? And what do they say about the culture of the company that created them? Joe and Drew dive in to the most talked about launch in a long time. Links: Rory Sutherland on the rebrand Why Jaguar Had To Blow Up Its Brand In Order To Save It Why Does The New Jaguar Type 00 Look Like A Concrete Shithouse? An Ex-Jaguar Land Rover Designer Explains Emergency Pod: Jaguar’s Rebrand - Fearless or Fool...
Dec 11, 2024
1 hr 21 min
EP24 - The Opinion Episode
Joe and Drew aren't short of opinions. While the boys might be sometimes (often?) wrong, at the very least, an opinion gives us something to discuss, something to weigh the merits of. In this episode of Looking Out, they sincerely wish the automotive industry would have some stronger opinions of its own. Topics covered include the relaunch of Scout by Volkswagen, the Paris Motorshow, Renault's emerging range of retro EVs, the 5, the 4, and the upcoming Twingo, and the Zeekr Mix. That's it fo...
Nov 22, 2024
54 min
EP23 - The Tesla Robotaxi event and the state of the automotive industry
What the hell happened at Tesla's We, Robot event!? Joe and Drew dive in to the design disappointments of that fateful day and reflect on an industry in short supply of inspiration. That's it for this episode! Thanks for listening. If you like what you hear, please leave a review for us on your favourite podcasting platform. It helps other folk like you find us! And you can sign up for Looking Out - The Newsletter, the sidekick to our podcast, here: automobility.substack.com
Oct 15, 2024
42 min
EP22 - Bugatti's poorly-parked wiper problem & a massive miss for CarPlay
Hoo boy, it's been a beat! But: Joe and Drew are back with a dissection of everything that's wrong with the Bugatti Tourbillon's windshield wiper, and the massively missed opportunity that is Apple's second-generation CarPlay. That's it for this episode! Thanks for listening. If you like what you hear, please leave a review for us on your favourite podcasting platform. It helps other folk like you find us! And you can sign up for Looking Out - The Newsletter, the sidekick to our podcast,...
Aug 12, 2024
46 min
EP21 - How to design characterful cars
This episode gets personal! Join Joe and Drew as they explore the sensory and emotional components of car design through the lens of their beloveds: the Mercedes W140 S-Class and the Porsche 911. In this episode, they delve into their stories with these cars and how they came to be so meaningful to them. They also discuss the importance of strong convictions around what character means to a brand, and how cars are paragons of multi-sensory orchestration. That's it for this epis...
Jun 26, 2024
43 min
EP20 - Making Sense of The Software-defined Vehicle
In this episode, we dive in to software-defined vehicles (SDVs) and what they mean for the customer experience. We cover why car makers are developing them, including their need to diversify revenue streams in saturated markets, and the ability to deliver over-the-air updates. We also talk about some of the pitfalls, like accelerated obsolescence and good ol' enshitification. And we talk about the character we loose when everything becomes software-defined. 📨 Subscribe t...
Jun 5, 2024
46 min
EP19 - From Milan Design Week to the Beijing Auto Show
Joe and Drew take a look at the most significant exhibits and announcements coming out of Milan Design Week, and the Beijing Auto Show. And they touch on Tesla. How couldn't they? 📨 Subscribe to Looking Out - The Newsletter, the partner newsletter to this podcast. https://automobility.substack.com 🤝 Connect with us on LinkedIn Drew - https://www.linkedin.com/in/drewpasmith/ Joe - https://www.linkedin.com/in/joseph-s-92863a2/ 📸 Follow us on Instagram https://www.instagram.com/lookingo...
May 8, 2024
51 min
EP18 - Revisiting The EV Inferno: how has the EV market changed, five months on?
Five months ago, we recorded our most incendiary episode yet. In The EV Inferno, we wondered whether EV sales were about to fall off a cliff, or whether we’d just hit a bump in the road. With the benefit of time, the picture’s becoming a little clearer, if no cleaner. In this episode, we look at how the EV market might be fracturing between the EU, the US, and China, and what that means for legacy OEMs and startups, particularly when it comes to plug-in hybrids. Of course, we can’t escape th...
Apr 24, 2024
52 min
EP17 - Gandini's Top Trumps, BMW's Neue Klasse X, knobs, and our favourite gas station meals
Sibilio. Bravo. Stratos. Magnum. And Shamal. Joe and Drew celebrate Gandini’s life and his greatest hits. We also cover the BMW Vision Neue Klasse X, Euro NCAP’s physical button mandate, and a conversation about great gas station meals leads to us pondering the future of the road stop. 📨 Subscribe to Looking Out - The Newsletter, the partner to the podcast. https://automobility.substack.com 🤝 Connect with us on LinkedIn Drew - https://www.linkedin.com/in/drewpasmith/ Joe - https://www.link...
Mar 25, 2024
53 min
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