How Would You Beat?
How Would You Beat?
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How Would You Beat Market Downturn Using Jobs-to-be-Done?
29 minutes Posted Jan 10, 2023 at 1:00 pm.
How would you beat a down market and still create equity value for shareholders?
What’s the first budget to get cut back in a down market?
Why is it important to define a segment in the first place?
How a downturn can cause a new group to struggle differently to get a job done.
Are you getting the job done for somebody who is willing to pay?
Do you have to flee upstream during the Great Recession?
Nest thermostat is a great example of an innovation that will take hold in a down market.
How do you know if you’re headed down the technology driven bet path?
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Show notes
In this episode, we will look at how you can beat a market downturn, like the one we are experiencing today. Since January, the S&P 500 is down 23% and the NASDAQ is down 33%. And of course, we have inflation and the Fed raising interest rates, which slows the economy and increases the cost of credit. This is not a good scenario for growth and equity value creation. But your company still has to grow and is likely still investing in product marketing and sales. So can Jobs-to-be-Don...