<p>In this episode, we look at how to use Jobs-to-be-Done innovation methods to beat Slack. Slack is an example of an extremely successful and fast-growing company that is now a fierce public competitor. We use JTBD to explore how to beat this leader in business communications.&nbsp;</p>

Jay Haynes and Jared Ranere review the market share of Slack, why it appeals to its users and its competition.

Jay and Jared discuss the product strategy of Slack. 

Jay and Jared talk about finding the right customer to target.

Jay and Jared cover why Slack was successful in the first place.

Jay and Jared summarize how to beat Slack by using Jobs-to-be-Done theory

How would you beat Zoom Using Jobs-to-be-Done?

A podcast that shows you how to use jobs-to-be-done (JTBD) methods to accelerate your growth and create equity value faster. This podcast is created by thrv.com for private equity CEOs, corporate executives, and product, marketing, and sales teams. Each episode explores how to beat your competitors to create equity value faster and with less risk.