Work Better Podcast
Work Better Podcast
Toree McQueen
15. Scaling Your Personal Brand with Hilary Krueger Episode
40 minutes Posted Feb 10, 2022 at 12:00 pm.
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Show notes

Listen to the episode to hear Hilary’s story of entrepreneurship, what it takes to launch and scale a business.  Learn the changes of marketing as an online business owner and how you can be your own Chief of Marketing (CMO).  Take away Hilary’s number one tip to growing a personal brand today.


Favorite Takeaways from the episode:

  • The key to becoming an entrepreneur is to just start, the implementation
  • How fast do you want to get to your end result?  Learn what it takes to get there
  • What things are changing in the content marketing realm. In order to be a thought leader to need to start thinking like an influencer
  • The power of being a consumer of marketing and how this will support your work and get your results
  • Learn how to develop your personal brand messaging with these four things; personal brand; Value, Visuals, You being Vulnerable and what you stand for
  • What you should outsource when building your business and brand
  • The value of thinking about your clients first and their success path before you make that first hire
  • Always make time to keep your business forward-facing, by making yourself your #1 client
  • Creating content to serve over creating content to sell


Connect with Hilary:



Resources:

  • Check out the 50-8-3-1 METHOD resource to help you curate your own specialized action plan based on your unique business and goals.
  • Check out FIVERR
  • Get started with HELLO AUDIO today!


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About the Host:

Meet Toree McQueen, a realtor, entrepreneur, serial just do-er, podcaster, mother to 5, and a bold dreamer always on a mission. Tune in weekly to hear about how to run a business and a home life, how to scale and grow, and solutions to loving your life's work!


Connect with Toree: